内容正文:
How did bookshops suddenly become cool?
General started
Directions: Answer the questions and discuss them with your classmates.
1. When was the last time you visited a bookshop? Was it crowded?
2. What else would you like a bookshop to provide besides books?
Digging in
I. Directions: Read the text and complete the table.
Common belief
Young people are keen to live their lives primarily through a 1. __________.
Opposite
evidence
·Survey data shows that Gen Z and millennials are more likely to buy a book recommended by a bookseller than 2. __________ generations.
·Bookshops across the UK have noticed a sharp
3. __________ in young readers visiting their stores.
Reasons for visiting physical bookshops
·Loving the whole 4. __________ in bookstores.
·Talking with booksellers is much more fun.
·A 5. __________ to algorithmic recommendations.
Conclusion
Younger people 6. __________ human recommendations and value offline experiences.
II. Directions: Fill in the blanks with proper prepositions.
1. _______ my eyes, a good bookshop is a space where readers can slow down and think.
2. Everyone has their own understanding __________ what makes a novel meaningful.
3. Talking to a bookseller __________ person often leads to more thoughtful and unexpected reading choices than searching online.
4. After a brief conversation about my interests, the bookseller came out __________ a recommendation that surprised me.
语言积累
in one’s eyes 在某人看来
understanding of 对……的理解
cultural taste 文化品味
the whole picture 全貌;完整情况
based on 以……为基础
in person 亲自;当面
a sharp rise 急剧上升
spend time doing sth 花时间做某事
drive sb into 推动某人进入
physical bookshops 实体书店
come out with 想出
be a big draw 很有吸引力
a false idea 错误观念
重点句型
1. Just as there are a thousand Hamlets in a thousand people’s eyes, everyone has their own understanding of Gen Z’s cultural tastes.
2. I really feel like it’s a proper outing to go and talk with the person at the bookstore and see what they think and tell them about the books that I like ...
3. The algorithm doesn’t really do much other than give you the same books within the same type ...
4. ... if you tell them your general reading habits, then they’ll come out with something you’ll enjoy — even if it’s far from your normal habits ...
5. Booksellers say readers come out to buy signed books, and that author talks are a big draw, especially for younger readers wanting to connect with their favourite writers.
Further exploration
An independent bookshop in the UK
For Ms Gerard, it’s the experience that sets her apart from the online giants.
Her shop has shelves filled with books and she sells other things such as bags and
bookmarks. Her store also has a reading room with a fireplace. She has sold more than
7,000 books since she opened.
“It’s a space for community, for connection, and it’s a customer service that you
don’t get online. We can do something that online algorithms can’t,” she said.
“I’d like to think I create an experience ... it’s not just about buying a book. You can
smell it as you’re coming through the door. It’s the nostalgia (怀旧) of the bookshop; it’s
the nostalgia of a physical book.
“You can go into any bookshop and buy a book, but you don’t get the experience that
you get in here ... it looks like home from home. You’ve got the fire, you’ve got the
comfortable seating, and you’ve got the nice lighting.
“People want to shop in independent bookstores where you’ve got to provide what
they’re looking for. You’ve got to give something that they can’t get anywhere else,” she
said.
She hosts three book clubs in the building, and next year hopes to build a coffee bar
in the reading room, as well as offering author talks and signings and workshops for things
like calligraphy and writing. “Every single town should have an independent bookstore,”
she added.
Keys:
Digging in
I.
1. screen
2. older
3. rise / increase
4. atmosphere
5. resistance
6. trust
II.
1. In
2. of
3. in
4. with
学科网(北京)股份有限公司
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How did bookshops suddenly become cool?
Just as there are a thousand Hamlets in a thousand people’s eyes, everyone has their own understanding of Gen Z’s cultural tastes. But one common idea remains: that young people are keen to live their lives primarily through a screen.
But is this the whole picture? A survey conducted by the Booksellers Association has found that Gen Z and millennials are more likely to buy a book based on a bookseller’s recommendation — in person, in a bookshop — than older age groups: 49% and 56% respectively, compared with 37% of Gen X and 31% of baby boomers. In the last few years, booksellers from around the UK have noticed a sharp rise in young readers coming into their shops.
“I love the whole atmosphere in bookstores and can spend hours reading — I think that’s a big part of it,” Emily, from Northampton, explains.
“I really feel like it’s a proper outing to go and talk with the person at the bookstore and see what they think and tell them about the books that I like,” Sarah, who lives in Edinburgh, says. “I just think it’s so much more fun than picking something based on an algorithm.”
In fact, a resistance to algorithmic recommendations might be one of the most common things driving young readers into physical bookshops. “The algorithm doesn’t really do much other than give you the same books within the same type,” Jack, who lives in Mallaig, argues. “The art of the bookseller is almost like a DJwhere, if you tell them your general reading habits, then they’ll come out with something you’ll enjoy — even if it’s far from your normal habits.”
What really draws young readers into bookshops, though, is something more personal. Booksellers say readers come out to buy signed books, and that author talks are a big draw, especially for younger readers wanting to connect with their favourite writers.
“I think it’s kind of a false idea that younger people want to do everything online,” Grace Gooda, the manager at Morocco Bound in Bermondsey,says. “In our experience … they trust our recommendations and might take home something they wouldn’t have seen promoted elsewhere.”
学科网(北京)股份有限公司
$How did bookshops suddenly become cool? Just as there are a thousand hamlets in a thousand people's eyes, everyone has their own understanding of jersey's cultural tastes. But one common idea remains that Young people are keen to live their lives primarily through a screen. But is this the whole picture? A survey conducted by the booksellers association has found that Jenny and millennial are more likely to buy a book based on a booksellers recommendation in person in a bookshop than older age groups, forty nine percent and fifty six percent, respectively, compared with thirty seven percent of gene x and thirty one percent of baby boomers. In the last few years, booksellers from around the U. K. Have noticed a sharp rise in Young readers coming into their shops. I love the whole atmosphere in bookstores and can spend hours reading. I think that's a big part of IT, Emily from north hampton explains. I really feel like it's a proper outing to go and talk with the person at the bookstore and see what they think and tell them about the books that I like. Sarra, who lives in edinburgh gh, says, I just think it's so much more fun than picking something based on an algorithm. In fact, a resistance to algorithmic recommendations might be one of the most common things driving Young readers into physical bookshops. The algorithm doesn't really do much other than give you the same books within the same type. Jack, who lives in malee, argues the art of the bookseller is almost like ADJ. wear. If you tell them you're general reading habits, then they'll come out with something you'll enjoy, even if it's far from your Normal habits. What really draws Young readers into bookshops, though, is something more personal. Booksellers say readers come out to buy signed book, and that author talks are a big draw, especially for Younger readers wanting to connect with their favorite ite writers. I think it's kind of a false idea that Younger people want to do everything online, Grace guta, the manager meracle bound in berman's, says. In our experience, they trust our recommendations and might take home something they wouldn't have seen promoted elsewhere.