内容正文:
Free Talk
What would you consider
when you buy a product(产品) like a pad?
E.g. The price, the quality(质量),
the appearance(外观), the size…
Lesson 29
How to Push a Product
2
Words
create /kriːˈeɪt/ v. 创作;创造
customer /ˈkʌstəmə/ n.顾客;主顾;客户
already /ɔːlˈrɛdɪ/ adv. 已经
similar /ˈsɪmɪlə/ adj. 相像/相仿的;类似的
offer /ˈɒfə/ v. 提供;供给
shine /ʃaɪn/ v. 发光;反射
succeed /səkˈsiːd/ v. 成功;做成
adj. creative 有创造力的;n. creativity 创造力
shine-shone-shone
adj. successful 成功的;n. success 成功(的人/事)
3
Words and Phrases
battle /ˈbætl/ n. 战斗;战役
ad /æd/ n. 广告
sample /ˈsæmpl/ n. 样品;样本
quality /ˈkwɒlɪtɪ / n.质量 ;品质
surely /ˈʃʊəlɪ/ adv. 当然;确信无疑
[C]
[U]
an advertisement/ad
Task-based Reading
1. Don’t forget that you need to make your product _________ .
2. You need to find ways to ______________ to create an ad.
3. What do people coming to trade shows already have
according to the passage?
___________________________________________
4. How can you make your product really shine?
_________________________________________________
_________________________________________________
5. Push your product using samples and good deals.(翻译)
_________________________________________________
stand out
catch their eye
They already have an interest in similar products.
Create an ad. Go to trade shows and present your product. Push your product using samples and good deals.
提供样品和优惠的条件来推广你的产品。
Key Points
1. Remember, you need to make your product stand out.
记住,要使你的产品脱颖而出。
stand out “出色;杰出;更为重要”
They were all pretty, but she stood out among them.
他们都很漂亮,但是她在他们之中却特别突出。
He ______(stand) out in this exam last term.
adj. outstanding 杰出的;出色的
an outstanding boy
stood
stand- stood-stood
Key Points
2. So tell people what is special about it.
所以告诉人们它的特别之处是什么。
what 引导宾语从句,在该从句中作主语。
Can you tell me … Which is better ?
So tell people… What is special about it?
I don’t know … Who stole my bike yesterday?
I don’t know … Where is the bank?