Unit 1 第4课时 Integrated skills and Extended reading （同步课件）- 高二英语同步精品课堂（译林版2020选择性必修第二册）

译林版 选择性必修二 Unit 1 The mass idea Integrated skills&Extended reading 教学目标 1.单词 2.短语 brighten up, get across, spring up, housing estate, persuade…into 词汇知识 语言知识: 过去完成时 语篇知识: 1.议论文：总分结构。 2.记叙文：时间顺序。 By the end of 1999, about 1,000 newspapers in China had set up theirown online news platforms. witness, edition, platform, Interaction, membership, chart, broadcast, boost, advertising, persuasion, persuade, advertisement, channel peak, advertise, psychology, purchase, memorable, slogan, teapot, brand, ambassador, placemen, rating, sponsor,absorb, discount, tailor, housing, estate, amuse Look and summary mid-1990s 1999 nowadays digital editions news websites news apps media accounts online news platforms 思维导图 The rise of online media Advertising: the power of persuasion Advertising advertising and the mass media how to work future functions to promote a product or service persuading develop hand in hand 思维导图 Look and summary slogans brand ambassadors less obvious -ness place placement rate rating count discount tail tailor house housing housing estate amuse amusement editor edition edit interact interaction member membership advertise advertising advertisement 基础积累 Look and learn 基础积累 Look and learn persuade persuasion rate rating count discount tail tailor house housing housing estate editor edition edit interact interaction member membership advertise advertising advertisement 基础积累 Look and learn 基础积累 Look and learn memory memorable broad + cast → broadcast plat + form → platform tea + pot → teapot 基础积累 Look and learn 基础积累 Loo