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UNIT 1 The mass media
UNIT I
课时跟踪检测(一)
阅读理解专项练
I.阅读理解
2.What can we learn from the text?
A
A.The Italians don't like restaurants or bars.
In this digital age,we search almost everything
B.UK is considered the most organized country.
online before we decide what to do.According to a
C.Asian people often look for karaoke first online.
US-based business reviewing website,the top
D.Usually French people end their online search
early.
searches at different times of the night in different
3.In which section of a magazine does this text
European countries vary a lot.Below are some of the
probably come from?
more interesting findings.Take a look.
A.Opinion.
B.Lifestyle.
Italy:While most Europeans are searching for
C.Society.
D.Technology.
restaurants or bars around 6:00 pm,the Italians are:
B
searching for massages,shoes and job agencies.
Germany:Coming from perhaps the most
Making an advertisement for television often
costs more than a movie.For example,a two-hour
organized and efficient country,the average German
is attracted to food and drink.Having looked up
movie costs $6 million to make.A TV commercial can
cost more than 6,000 a second.And that does not
restaurants and bars earlier in the evening,they've
;include the cost of paying for air time(播送时间).
already been searching for breakfast and brunch by:
Which is more valuable,the programme or the ad?
9:00pm.
In terms of money -and making money is what
UK:Karaoke is one of the most popular
television is all about-the commercial is by far
pastimes in Asia,but in Europe,the UK seems to be
more important.
the only nation to look first for karaoke bars in its
Research,market testing,talent,time and
Internet searches,roughly around 9:00 pm.Later
money-all come together to make us want to buy a
into the night,Britons are going to 24-hour
product.No matter how bad we think a commercial
pharmacies by 1000 pm,and then there's a steadyis,it works.The sales of charm went up onee the
interest in 24-hour food stores and