牛津上海版高二上英语 第10讲---阅读拓展训练之时尚潮流---教案+学案+课件 (共3份打包)

英语 授课日期 时 间 主 题 阅读拓展训练之时尚潮流 学习目标 1. 熟悉和时尚潮流相关的阅读材料。 2.能够用自己的语言表达对于时尚潮流现象的看法。 教学内容 1、 上次课后巩固作业复习； 2、 互动探索 教学建议：和学生一起讨论“影响世界的三个苹果”的图片，引入和“苹果”相关时尚潮流的话题。 Three Apples changed the world. The first one seduced Eve. The second one awakened Newton. The third one was in the hands of Steve Jobs. 教学建议： 先询问学生们知道苹果产品的哪些方面。然后再导入苹果产品的一些基本的知识链，来扩大学生的知识面，同时通过阅读和作文来巩固学生的综合运用能力。 【知识梳理1】 基本解题思路： 该类文章多数以表格形式出现，不需要全篇阅读，根据题目中的关键词迅速定位文章中的信息，进行筛选即可。如果学生具有充足的背景知识，对此类文章就胸有成竹。 ( iPad 2 ) 知识链接之 苹果&乔布斯 Nationality: American. Born: February 24, 1955, in San Francisco, California. Education: Attended Reed College (里德学院) in 1972. Family: Adopted son of Paul (bill collector) and Clara (accountant) Jobs; married Laurene Powell. children: four. In 1976, Steve Jobs and Wozniak founded Apple. They cobbled （拼凑）together their combination of a microprocessor, a video screen, and Jobs’ most important contribution-- a typewriter-style keyboard. The inventors called it the Apple I. In 1977,the computer Apple II was introduced, which was the first successful 、mass-market personal computer. In 1986,Jobs left the company and started his own company NeXT. In 1996, Jobs returned to Apple and served as the CEO. In recent years, Apple has made a series of successful products such as iPod, iTunes, iPad and iPhone. What Jobs said Innovation distinguishes between a leader and a follower . 领袖和跟风者的区别就在于创新。 Your time is limited, so don't waste it living someone else's life. 你们的时间有限，所以不要浪费时间活在别人的生活里。 Don't let the noise of other's opinions drown out your own inner voice. 不要让任何人的意见淹没了你内在的心声。 The only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it . 成就一番伟业的唯一途径就是热爱自己的事业。如果你还没能找到让自己热爱的事业，继续寻找，不要放弃。跟随自己的心，总有一天你会找到的。 ( touch ) 知识链接之 苹果公司主要营销策略 Hunger marketing