内容正文:
The alarming situation of wildlife
illegal
hunting
非法捕猎
wildlife
species loss
物种消失
unreasonable eating habit
饮食习惯不合理
appearance prejudice
外貌歧视
habitat destruction
栖息地破坏
To protect wildlife is to protect ourselves !
What are these?
posters
Warming-up
Recall what the posters look like.
big pictures
powerful title
careful design
Slogan
Length Long ?
Short?
Language features Simple?
Complicated?
Effect Powerful?
Powerless?
Look at the posters below. Which emotions do the photos communicate?
Activity1
poster on the left:____________________________________
poster on the right:__________________________________
frightening, uncomfortable, …
lovely, cute, …
Function: A poster stirs up readers’ emotions with pictures.
I think it’s a little frightening! It doesn’t look friendly and its teeth look sharp!
I think it’s a lovely picture. The koalas are cute. They look soft and gentle.
Read the titles
The exclamatory sentence 感叹句
1. what are the features of title?
to make a strong claim, making it emotional and striking
Poster on the left Poster on the right
Situation
Reason(s)
Appeal (呼吁)
2. What information do the posters involve?
Read the content
When it comes to wildlife protection, all species—the good, the bad, and the ugly—should be treated equally. Pandas, dolphins, and other cute wildlife are important, but we must pay attention to less cute animals, too. The world needs all kinds—without variety, our planet cannot survive. So if you want the future to be beautiful, you have to give ugly a chance.
谈到野生动物保护,所有物种——包括好的、坏的和丑的——都应受到平等对待。熊猫、海豚和其他可爱的野生动物很重要,但我们也必须关注那些不那么可爱的动物。世界需要万物,没有多样性,我们的地球就无法生存。所以如果你想让未来变得美丽,你必须给难看的动物一个机会。
Give Ugly a Chance!给难看的动物一个机会!
topic sentence
conclusion
Learn to Read
Titles
Pictures
Contents
eye-catching
concise
简洁的
convincing
有说服力的
Give Ugly a Chance!
Situation
Reason
Hope
Don’t Make Paper with My Home!
Situation
Reason
Hope
Learn to Read
Title Give Ugly a Chance!
Situation
Reason
Hope
“Ugly” animals are not treated equally.
They are considered as less cute animals.
We must give a chance to/
pay attention to “ugly” animals.
Learn to Read
Title Don’t Make Paper with My Home!
Situation
Reason
Hope
A lot of animal homes are being destroyed.
Billions of trees are being cut down every year.
We must stop cutting down trees and return the habitat/homes/ more trees to the animals.
Learn to Read
Discussion
Look at the posters again. Discuss the questions in groups.
1. What does each poster use to stir up emotions?
The first poster uses an ugly picture of an animal to get a reaction from the reader, but then makes the point that this reaction is part of the problem, because all animals should be protected, not just ones we think are cute.
n. 感情;情感;情绪
The ugly rodent is also framed by a Mickey Mouse outline, showing the difference between how we see them in cartoons and how they really are. The second has a cute picture and the headline is written as if the koalas were speaking to the reader which may make them more sympathetic.
1. What does each poster use to stir up emotions?
n. 感情;情感;情绪
Discussion
2. Who do you think is the intended audience for each poster? Why do you think so?
The posters are intended for everyone because they appeal to protecting our planet which we all live on, and to our paper consumption which we all rely on.
Discussion
3. What does each poster want people to do? How do you know?
The first poster wants us to consider “ugly” animals as just as important as cute ones, because it asks us directly to do that. The second wants us to be aware of our paper consumption. It doesn’t tell us to change directly, but it appeals to our emotions to change because what we are doing is not fair to animals like koalas.
Discussion
Why is it endangered? Hunted for its skin and fur
What is being done? A plan is being carried out to increase the number of wild tigers.
What can we do? Do not buy fur or other tiger products!
n. 皮;皮肤
South China Tiger
Post writing
Stop buying fur, start protecting tigers!
When it comes to tigers, people regard it as “the King of forest”. But now they are in danger! Particularly, the South China Tiger was often hunted for its skin and fur. There is no South China Tiger in the wild. There are 30-80 living on the earth.
Luckily, a plan is being carried out to increase the number of wild tigers. As for individuals, everyone can make contributions to protecting it! please do not buy fur or other products!
Thank you
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Tencent APD MTS
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