内容正文:
主题语境:人与社会——个人职业倾向与未来规划、创新与创业意识、社会热点经济现象、信息技术创新和个人信息安全等
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Section Ⅰ Starting out & Understanding ideas—Reading comprehension
Step One:Pre-reading
Skim the title “Business Blossoms” and the pictures and predict what the passage may talk about.
Maybe it is about a young girl who starts a business of flowers.
Step Two:While-reading
Ⅰ.Read for the main idea
What’s the main idea of the passage?
A.Zhang Yue’s entrepreneurial process and suggestions for young people.
B.The reason why Zhang Yue chose to grow roses.
C.How to start your own businesses.
D.The introduction to Zhang Yue.
答案:A
Ⅱ.Match the main idea with each paragraph
Para.1 A.The reasons why Zhang Yue decided to return to her home town and grow roses.
Para.2 B.Zhang Yue has mixed feelings to other entrepreneurs.
Para.3 C.Zhang Yue’s suggestions to other entrepreneurs.
Para.4 D.Zhang Yue’s rose company is in a valley.
Para.5 E.The time when Zhang Yue made up her mind to grow roses.
Para.6 F.Zhang Yue was giving a presentation to get help.
Para.7 G.Many young people choose to start their own businesses.
Para.8 H.Although successful,Zhang Yue still has a lot to learn.
答案:Paras.1-8 FDEAGHBC
Ⅲ.Read for the structure
Personal growth experience
Character
Zhang Yue
Occupation
1.Chairwoman of her own company.
Location of the company
Her 2.home town which is far away from any television studio.
Reasons for starting her business in her home town
It is a place 3.suitable for growing roses.
Experiencing the 4.freedom of being boss of her own.
Giving something back to her home town.
The challenges she met
Persuading people work for her.
Getting 5.investment.
Advice for young entrepreneurs
Be 6.realistic and seek guidance from expert consultants.
You need 7.a good idea,hard work and 8.determination.
A sound business plan,9.access to capital,and good management and negotiating skills.
You should know your own 10.limits and those of the people you work with.
Ⅳ.Read for details
1.What can we infer from the first paragraph?
A.Zhang Yue was not confident.
B.Zhang Yue needed to be recognized by others.
C.Zhang Yue was anxious that her speech wasn’t successful.
D.Zhang Yue explained the reason why she needed help.
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2.Which of the following sentences is RIGHT?
A.Before graduating from university,Zhang Yue had an idea to grow roses in her home town.
B.The place where she grew roses was near the television studio.
C.Many people didn’t understand Zhang Yue’s idea about growing roses.
D.The reason she wanted to grow roses was to make money.
3.What does the sentence “She is not the only young person to have been bitten by the start-up bug.” mean?
A.She was once bitten by a bug.
B.It’s not easy to start a business.
C.She is not the only person to be bitten by a bug.
D.She needs other people to help her.
4.What suggestions did Zhang Yue give to those who want to start their own businesses?
A.A sound business plan.
B.Access to capital.
C.Good management and negotiating skills.
D.All of the above.
答案:1-4 DCBD
Step Three:Post-reading
Ⅰ.难句解构
1.
[尝试翻译] 但是她无法掩饰从额头上淌下的一行汗水。这一部分是由于电视演播室里有些热,但更多的则是由于她害怕坐在她面前的四个人。
2.
[尝试翻译] 尽管她希望看到新的创业精神的涌现,但她也建议他们要现实一些,在仓促行事之前先寻求专业顾问的指导。
Ⅱ.佳句仿写
教材佳句 As she spoke,Zhang Yue put her hands behind her back to hide that they were shaking.(动作+情感描写)
学后仿写 他瞥了一眼,恐惧涌上他的心头。艾伦的心疯狂地跳动着,朝嘈杂的地方走去,他的两双腿无法控制地颤抖着。
A ripple of fear crept up on him as he cast a glance there.Heart beating wildly,Alan made his way to the noise,with both of his legs trembling uncontrollably.
Ⅲ.品质升华
1.What do you think has contributed to Zhang Yue’s success?(Critical Thinking批判性思维)
There are so many things that contributed to her success,such as her passion and devotion,hard work and determination,sound business plans and good management as well as negotiating skills,luck to get investment and support from experienced business people.
2.What other difficulties do you think young people encounter when starting their own businesses?(Creative Thinking创造性思维)
Some other difficulties may be encountered,such as lack of money,not being understood by parents,misjudgment of the market.
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①forehead/'fɒrɪd/ n. 额,前额
②partly/'pɑːtli/ adv. 部分地,一定程度上
③blank/blæŋk/ adj.无表情的,木然的
④as to 关于,至于
⑤dizzy/'dɪzi/ adj. 头晕目眩的
⑥take a deep breath 深呼吸
⑦struggle vi. 奋斗,努力,争取
struggle to do sth努力做某事
struggle for...为……奋斗
⑧turn...into...使……变成……
⑨chairwoman /'tʃeəˌwʊmən/n. 女主席;女会长
⑩row upon row of...一排排的……
⑪delicate/'delɪkət/ adj. 脆弱的;精美的;(颜色)柔和的
⑫end up 最终成为
end up doing sth以做某事而告终
⑬potential/pə'tenʃ(ə)l/ n. (事物的)潜力,可能性
⑭grow wild(植物)自发生长,野生
⑮give sth back to 将某物归还,将某物送回
⑯be bitten by sth对某事物着迷,热衷于某事物
⑰the start-up bug 创业狂热
bug/bʌg/ n.突然的兴趣,迷恋
⑱enterprising/'entəpraɪzɪŋ/ adj. 有事业心的;有进取心的;有创业精神的
⑲in the hope of...抱着……的希望
⑳passion n. 强烈情感,激情;酷爱
㉑meet with rejection 遭到拒绝
rejection/rɪ'dʒekʃ(ə)n/ n. 拒绝接受,否决;拒绝
㉒all-important input 极重要的投入
all-important adj. 极重要的
input/'ɪnpʊt/ n. 投入(物)
㉓entrepreneur/ˌɒntrəprə'nɜː(r)/ n. 创业者,企业家
entrepreneurial /ˌɒntrəprə'nɜːriəl/adj. 具有创业精神的,创业的
entrepreneurial spirit 创业精神
㉔obstacle/'ɒbstək(ə)l/ n.障碍, 阻碍,妨碍
obstacle to (doing) sth (做)某事的障碍
㉕nurse [熟词生义] vt.培育,培养,悉心照料
㉖at the initial phase 在初始阶段
phase/feɪz/ n.阶段,时期
㉗multi-million 数百万的
[构词法]multi-常用于构成名词和形容词,表示“多个,许多”。常见的词还有multicultural(多元文化的),multimedia(多媒体的),multinational(跨国的),multipurpose(多用途的)。
㉘manufacturer/ˌmænjʊ'fæktʃ(ə)rə/ n.制造商;制造公司,制造厂
㉙purchase/'pɜːtʃəs/ v. 购买
㉚distribution/ˌdɪstrɪ'bjuːʃ(ə)n/ n. (商品的)分销,经销
㉛decent/'diːsnt/ adj. 相当不错的
㉜bonus/'bəʊnəs/ n. 奖金;红利
㉝welcome [熟词生义] vt.乐意接纳,欣然接受
㉞seek guidance 寻求指导
guidance/'ɡaɪd(ə)ns/ n. 指导,引导
㉟consultant/kən'sʌltənt/ n. 顾问
consult vt.&vi. 咨询,请教
㊱rush into(doing) sth仓促行事,匆忙行事
㊲sound adj. 合理的,明智的,正确的
㊳access to...获得/使用……的机会
access/'ækses/ n.(使用或见到的)机会;通道
㊴capital/'kæpɪtl/ [熟词生义]n.资金,资本
㊵negotiating skills 谈判技巧
negotiate/nɪ'gəʊʃieɪt/ vi. 谈判
㊶ambitious adj. 有野心的,有雄心的
㊷limit n.限度,限制;极限;界限
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Business Blossoms
1 As she spoke,Zhang Yue put her hands behind her back to hide that they were shaking.She couldn’t,however,hide the line of sweat running down her forehead①,which was caused partly②by the heat of the television studio,but more by fear of the four people seated in front of her.【1】They stared back,their blank③faces giving no clue as to④what they would say next.【2】Feeling dizzy⑤,Zhang Yue took a deep breath⑥ as she struggled⑦to finish her presentation,“And that is why I need your help in turning my new and exciting business into⑧a successful one.”
【1】本句是主从复合句。which引导非限制性定语从句,which在从句中作主语;句中的“running down her forehead”为动词-ing形式短语作后置定语,修饰sweat。
【2】本句是主从复合句。“their blank faces giving no clue as to what they would say next”为独立主格结构,表示伴随的动作,动词-ing形式短语的逻辑主语是their blank faces;句中的“what they would say next”为what引导的宾语从句,作as to的宾语。
2 Now chairwoman⑨of her own company,Zhang Yue is fond of saying,“The early bird catches the worm.”The place where this happens is a valley,a world away from any television studio.【3】Moving carefully through the darkness,she passes row upon row of⑩rose plants.In an hour,these fields will be full of people,working quickly to pick the flowers before sunrise.“It has to be done then,”says Zhang.“These flowers are delicate⑪.”
【3】本句是主从复合句。where引导定语从句,关系副词where在从句中作地点状语;“a world away from any television studio”是valley的同位语。
3 Zhang never thought that this was something she would end up⑫doing.Surrounded by roses as she was growing up,【4】she paid them little attention.It was only after graduating from university overseas and
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returning to visit her parents that Zhang realised the potential⑬.【5】“Conditions are ideal here,”she says.“This is a place where roses grow wild⑭.”
【4】过去分词短语作原因状语,其中as引导时间状语从句。
【5】本句是强调句,强调时间状语“only after graduating...her parents”。
4 Zhang therefore decided to return to her home town and grow roses,which surprised many people.“I wanted to experience the freedom of being my own boss,”she said.“But I also wanted to give something back to⑮my home town.As people say,‘It takes a village to raise a child.’”【6】
【6】本句是主从复合句。As引导非限制性定语从句,As指代主句的内容;It takes...child中,It作形式主语,真正的主语是动词不定式短语to raise a child。
5 She is not the only young person to have been bitten by⑯the start-up bug⑰.All over the world,an increasing number of enterprising⑱young people are thinking of starting their own businesses,as the growing economy creates more opportunities.Like Zhang,they present their ideas in the hope of⑲getting investment and advice,and they have the same passion⑳and devotion.The majority meet with rejection㉑.A few,like Zhang Yue,find themselves lucky enough to get investment and the all-important input㉒and support from more experienced business people.The road to their success is however still a long and difficult one,with many challenges along the way.【7】
【7】with复合结构作状语。
6 As someone who grew up in the country,Zhang already knew about growing plants.However,like any entrepreneur㉓who was just starting out,she still had a lot to learn.She has overcome a number of obstacles㉔in nursing㉕her business to the success it is today.【8】“The biggest challenge at the initial phase㉖was to persuade people to work for me,which was totally outside my experience.Few in the village believed I could create a multi-million㉗yuan business from flowers,”says Zhang.“After I went on TV,a major Asian manufacturer㉘of cosmetics was willing to purchase㉙ my product and help with its distribution㉚.It was only then that the locals began to believe me.【9】
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Now my product is one of the best in Asia.This year,I can pay all my fellow workers a decent㉛bonus㉜.”
【8】省略了关系词that/which的定语从句,关系词在从句中作表语。
【9】本句是一个强调句,强调时间状语only then。
7 Seeing her peers who also dream of success and independence,Zhang has mixed feelings.Though she welcomes㉝the new entrepreneurial spirit,she advises that people be realistic and seek guidance㉞from expert consultants㉟before rushing into㊱things.【10】
【10】that引导宾语从句,作advises的宾语。此处advise表示“建议”,故其后所跟的宾语从句应使用虚拟语气,即谓语动词使用“(should+)动词原形”的形式。
8 “I love running my own business,but it’s not for everyone,”says Zhang.“To succeed in business,you need more than a good idea,hard work and determination.What really matters【11】is a sound㊲business plan,access to㊳capital㊴,and good management and negotiating skills㊵.Most of all,don’t be too ambitious㊶.You should know your own limits㊷ and those of the people you work with.For young people who have little life experience,that can be a challenge.”
【11】What引导主语从句,这样的结构可以避免“头重脚轻”,也能让语言表达更加简洁、清晰,同时还有强调主语的功能。
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创业之花
1 发言时,张悦把手放在背后,以掩饰双手的颤抖。但她无法掩饰从额头淌下的一行汗水。这一部分是由于电视演播室里有些热,但更多的则是由于她害怕坐在她面前的四个人。他们面无表情地凝视着她,让人对他们接下来会说什么毫无头绪。张悦感到一阵眩晕,做了个深呼吸,然后努力完成她的陈述,“这就是为什么我需要你们的帮助,使我这个全新的、激动人心的创业项目获得成功。”
2 张悦现在是自己公司的董事长,她总喜欢说:“早起的鸟儿有虫吃。”她创业的地点在一个山谷里,这是一个远离任何电视演播室的世界。她小心地在黑暗中穿行,经过一排又一排的玫瑰植株。一小时后这些田地里将会挤满人,在日出前快速采摘玫瑰花。“必须在那个时候采。”张悦说,“这些花是很娇嫩的。”
3 张悦以前从未想过自己最后会做这一行。她从小到大,身边到处都是玫瑰,她很少注意到它们。直到她结束海外留学生活,回国看望父母之后,才意识到这里的潜力。“这里的条件非常理想。”她说,“玫瑰在这个地方自然生长。”
4 因此,张悦决定回到家乡并种植玫瑰,这让很多人感到惊讶。“我想体验当自己老板的自由。”她说,“但同时我也想回报我的家乡。正如人们所说:‘养育一个孩子需要整个村庄的力量。’”
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5 她并不是唯一一个着迷于创业的年轻人。在世界各地,经济的不断增长创造了更多的机会,越来越多有事业心的年轻人开始考虑自己创业。像张悦一样,他们表达自己的想法,希望以此获得投资和建议。而且,他们也拥有同样的热情和为事业奉献的决心。他们中的大多数会遭到拒绝,但包括张悦在内的少数人会非常幸运地获得投资,并从更有经验的商界人士那里获得非常关键的投入和支持。不过他们的成功之路仍然漫长而艰难,一路上会遇到许多挑战。
6 作为一个在农村长大的人,张悦已经了解作物种植了。不过,跟所有刚起步的企业家一样,她要学的还有很多。为了取得今天的成就,她精心打理生意,克服了许多障碍。“在初始阶段,最大的挑战就是说服人们来为我工作,这完全超出了我的经验范围。村里几乎没人相信我能从花卉生意中赚到几百万元。”张悦说,“我上了电视后,一家亚洲大型化妆品制造商表示愿意购买我的产品并且帮忙分销。直到那时本地人才开始相信我。现在我提供的是亚洲最好的产品之一。今年,我可以给我的同事们发一笔丰厚的奖金了。”
7 看到同龄人也梦想着成功和独立,张悦的心情很复杂。尽管她希望看到新的创业精神,但也建议人们要现实一些,在仓促行事之前先寻求专业顾问的指导。
8 “我热爱经营自己的生意,但不是每个人都适合做这个。”张悦说,“要想在事业上取得成功,你需要的不仅仅是好的理念、勤奋和决心。真正重要的是一个合理的商业计划,获得资金的渠道,以及良好的管理和谈判技巧。最重要的是,野心不要太大。你得知道自己的极限,还有与你共事的人的极限。对于缺乏生活经验的年轻人来说,那会是个挑战。”
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