内容正文:
Unit 1 The mass media
Project
Brainstorming: What is mass media?
The source that the majority of the general public uses to get the news and information is considered mass media.
What types of mass media do you usually rely on for information?
types of
mass
media
outdoor media
print media
broadcast media
digital media
shop signs
advertisements
Posters
newspapers
magazines
Internet
mobile applications
TV
radio
……
……
……
……
News
areas
3. What areas of news are you interested in?
Can you list some areas of news?
community
education
entertainment
environment
technology
medicine
culture
transport
sport
politics
Discuss what areas of news you are interested in. You can use the ideas below or think of other ideas. Then in groups, choose one area of news and pick an event in this area to report on.
community education entertainment environment
medicine sport technology transport
One thing that we can all agree on, no matter where we are reading this from, is that technology has been one of the most important things in our lives while everything has been going on. Not only has it enabled schools to keep teaching and businesses to keep trading, but it has also meant that we have been able to keep in touch with our loved ones when we have needed them most.
(a sample)
As a group, research your chosen event. You can interview someone or turn to different kinds of media for related information.
Discussion
How is a news report usually organized?
Inverted pyramid
The tail
The lead
The body
Headline
Discussion
What are the features of a news report?
the most important information
detailed information
background or supporting information
Headline
concise attractive vivid
The lead
The body
The tail
who what when where how why
optional
Read the news report in part C on page 13 and fill in the following table.
News report
Headline
The lead
Detailed information
Background or supporting information
News report
Headline
The lead
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