上海市华东师范大学张江实验中学2023-2024学年高二上学期12月月考英语试题

II. Grammar and vocabulary语法词汇 14分 Section A-grammar Directions: After reading the passage below, fill in the blanks to make the passage coherent and grammatically correct. For the blanks with a given word, fill in each blank with the proper form of the given word; for the other blanks, use one word that best fits each blank. Background music may seem harmless, but it can have a powerful effect on those who hear it. ____1____ (record) background music first found its way into factories, shops and restaurants in the U. S. But it soon ____2____ (spread) to other parts of the world. Now it is becoming increasingly difficult to go shopping or eat a meal without listening to music. To begin with, background music was intended simply ____3____ (create) a comfortable atmosphere, Nowadays, however, it’s become a big business. Dr. Ronald Milliman, an American marketing expert, has shown that music can increase sales or factory production by as much as a third. But, it has to be light music. A fast one has no effect at all ____4____ sales. Slow music can increase sales by 38%. This is probably ____5____ shoppers slow down and have more opportunities to look for the things they like to buy. Yet, slow music meant customers took longer to eat their meals, ____6____ reduced sales. So restaurant owners might be advised to play up-tempo music to keep the customers ____7____ (move). Section B - Vocabulary Directions: Fill in each blank with a proper word chosen from the box. Each word can be used only once. Note that there is one word more than you need. A. target B. random C. seemingly D. engaging E. carefully F. awareness G. campaign H. improve Have you ever been on social media and seen your favourite celebrity talking about a product? These endorsements (名人代言)might not be totally _____8_____, and are actually seen as a vital part of the marketing process. The question is: What do these endorsements actually do? Firstly, th