内容正文:
Old Brands, New Life
读后练习
Fill in the blanks.
Moutai and Luckin are working together to (1)__________ a kind of alcoholic coffee called Jiangxiang Latte. It became very popular and is developed as a (2)_________________. This is not Moutai’s first attempt to make something new. It has also developed other (3)__________ to attract young customers. Other old brands like Shede Spirits and Luzhou Laojiao are doing similar things. They are all bringing (4)__________ to old brands .
课后练习
Ⅰ. Complete each sentence with one word in its proper form.
tourism, alcoholic, contain, attempt
1. You can find some ___________ drinks in the fridge.
2. She makes no ____________ to stand in the line.
3. Actually, these kinds of herbal “tea” ____________ no tea at all.
4. The new airport will help with the development of ____________.
Ⅱ. Translate the following sentences with the given phrases from the article.
1. 西湖的春日美景出乎他的意料。(beyond one’s expectation)
2. 这让许多公司可以涉足新的领域,赚更多的钱。(move into new areas)
Keys:
读后练习
(1) create
(2) long-term product
(3) products
(4) new life
课后练习
Ⅰ.
1. alcoholic
2. attempt(s)
3. contain
4. tourism
Ⅱ.
1. The beauties of the West Lake in spring were beyond his expectation.
2. It allows many companies to move into new areas and make more money.
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$$Think & Discuss
What can you see in the pictures?
Luckin coffee
Moutai
Jiangxiang Latte
Old Brands, New Life
From the title, we can know the passage is about _______________________________________________.
some interesting new things that old brands have done
Old Brands, New Life
Moutai and Luckin are both very famous brands in China. Now, they are working together to create something called Jiangxiang Latte, which is a kind of alcoholic coffee.
According to a report, more than 5.42 million cups of Jiangxiang Latte were sold on the first day. Luckin said that Jiangxiang Latte set a new daily sales record of over 100 million yuan. “The sales of Jiangxiang Latte are beyond our expe