内容正文:
专题02 用单词或短语补全短文
(原卷版)
目录
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1.【上海交通大学附属中学2023年高三试题】
选用适当的单词或短语补全短文
Directions: Complete the following passage by using the words in the box. Each word can only be used once. Note that there is one word more than you need.
A.present B.features C. concerned D.reportedly E. commercial F. stretches G. overwhelming
H. exceptionally I. routinely J. spared K. broadcasts
Modern media is awash in advertising clutter(杂乱), and who’s to blame? Modern audiences that hate conventional full-length and full-size ads.
Today’s consumers don’t like to pay for content, which ought to create a rich environment for advertisers. Yet these same consumers are prone to click or turn away when a conventional ad appears. The result is ad clutter.
YouTube 1 a combination of full-length ads, skippable ads, lower-screen banners and display ads on the page alongside each video. Newspapers that once considered the front page important now 2 run ads there.
Advertisers integrate plugs(推销) into content to frustrate digital video recorders, which allow viewers to watch programs on a delay and skip regular commercials. If you watch regional telecasts of baseball games, the commercial clutter is so 3 . Ads are visible on the stadium wall behind the home-plate umpire(裁判). On-screen graphics include sponsor logos. And everything is a paid plug--“This call to the coach’s zone is brought to you by Verizon.”
According to the showbiz paper Variety, several streaming services are about to introduce a new twist: commercials that start running whenever a viewer pauses a program. Hulu intends to lau