2023届高考英语作文专题复习之网红经济课件

Internet celebrity economy 网红经济 Learning aims 1.To learn some useful words and expressions; 2.To learn about internet celebrity economy; 3.To learn to be a wise follower. Lead in Do you know some Internet celebrities? Papi 酱 丁真 彭传明 乡愁.沈丹 幼儿园老师 Pre-writing Some useful words and expressions 1.网络直播webcast / network broadcast / internet broadcast eg：I encourage you to attend or to watch the webcast. 我鼓励你们参加或观看网上直播。 2.网络主播camgirl eg：Camgirl is a girl or young woman who broadcasts live pictures of herself over the web. 网络女主播指的是在网上做视频直播的女孩儿或者年轻女性。 3.网红Internet celebrity / cyberstar / online celebrity / Web Sensation eg：Almost every day, the Internet is creating web celebrities. 互联网几乎天天都在制造网络红人。 Some useful words and expressions 　 男主播 anchorman 女主播 anchorwoman 　　网络主播 network anchor 　　策划团队 planning team 　　网络平台 online platforms 　　社交媒体 social media 　 知识变现 knowledge realization 流量变现 data traffic realization 　　粉丝经济 fan economy 直播经济 live stream economy 　　打赏功能 reward function Some useful words and expressions 炒作 hype 　　网红带货 influencer marketing 　　带货女王 fashion influencer 　　网红KOL key opinion leader 　　内容持续输出 programming 　　策划包装 planning 　　平台推广 promotion 　　在线直播 streaming online 　　购买力 purchasing power Some sentences and structures 1. With the arrival of new media era, the Internet celebrities can become well-known overnight . 2.No one can deny that the Internet celebrity economy is becoming more and more essencial. 3.Compared with the stars, those the Internet celebrities perform better in the promotion and they have their own professional planning teams . 4.It is widely acknowledged that the Internet celebrity economy has brought some unknown places great concern, which contributed greatly to the take-off of local economy . 5.In the past few years, the Chinese e-commerce economy has witnessed the Internet celebrity economy increases dramatically in a surprising way . 6.While listening to those Internet celebrities’ introduction or experience, we’d b