03 Unit 1 Extended reading & Project(备课件)-【上好课】2021-2022学年高二英语同步备课系列（译林版2020选择性必修第二册）

Unit 1 The mass media Extended reading & Project 1 语篇精读 Task 1　整体理解  Skim the passage and fill in the blanks Advertising: the power of persuasion Part 1. What is advertising exactly? ①the activity of __________ a product or service Part 2. The relationship between advertising and the mass media ②have developed ____________ Part 3. The functions of advertising ③a perfect ______ for advertisers Part 4. Persuading ways of advertising ④create a __________ slogan ⑤link company or product to a “brand ___________” ⑥product _________ used in films and TV shows Part 5. The future of advertising ⑦will be _______ to specific needs promoting hand in hand vehicle memorable ambassador placement tailored Task 2　细节探究  1. Choose the best answer. (1)From Paragraph 1, we learn that advertisements　　　.   A. exist in everyone’s daily life B. are disturbing everyone’s life C. can promote any product or service D. can determine what one buys (2)What is the relationship between advertising and the