（课件）商务邀请函写作-Unit4 Corporate Culture-《英语 拓展模块》（高教版第三版）【单元写作精讲】

A Business Invitation E‑mail Learning Objectives 1. Master business‑related vocabulary, phrases and sentence patterns for business invitation. 2. Learn the format and features of a formal business e‑mail. 3. Write an 80–120‑word business invitation e‑mail with complete information, formal tone and correct format. What business activities do you know? Do you know what these pictures are about? ● 定义：A business invitation e‑mail is a kind of formal practical writing. Companies use it to invite business partners to take part in business activities. What is a business invitation e-mail？ ● 核心写作逻辑： Complete E‑mail format (Subject) → Greeting → Opening（state invitation purpose）→ Body（activity: time, place & content）→ Closing（expect arrival & thanks）→ Signature What is a business invitation e-mail？ ● 和普通邀请信的区别：More formal tone; use polite business expressions; need clear, exact time and place for business activities. What is a business invitation e-mail？ 写作情境：假定你是某公司的职员 Li Hua，请写一封商务电子邮件，邀请合作方 Mr. Smith 参加贵公司新产品发布会。 1. Writing style：formal business invitation e‑mail 2. Word limit：80‑120 words Task Analysis Common business invitation topics ① new‑product release conference 新产品发布会 ② business fair 商务展会 ③ cooperation meeting 合作洽谈会 ④ company opening ceremony 公司开业仪式 Task Analysis invite v. 邀请 company n. 公司 partner n. 合作伙伴 conference n. 会议 product n. 产品 time n. 时间 place n. 地点 attend v. 出席 expect v. 期待 thank v. 感谢 Basic Vocabulary release n.&v. 发布；发行 ceremony n. 仪式 cooperation n. 合作 honor n. 荣幸 kindly adv. 诚恳地；好意地 further adj. 进一步的 would appreciate it 如果…… 将不胜感激 Advanced Vocabulary 1. We would like ______(to invite / invite) Mr. Smith to our product conference. 2. We expect ______(his / he) arrival. Quick quiz to invite his would like to do sth. 想要做某事 形容词性物主代词修饰名词 arrival 🔹Purpose（发出邀请） would like to invite sb. to… 想要邀请某人参加…… on behalf of our company 代表我公司 Useful Phrases 🔹Activity details（活动信息） new‑product release conference 新产品发布会 be held on + 时间 /in + 地点 举办 learn about new products 了解新产品 Useful Phrases 🔹Closing & thanks（结尾期待与致谢） It would be our great honor… …… 将是我们莫大的荣幸 look forward to one’s arrival 期待某人的到来 we would appreciate it 我们将不胜感激 Useful Phrases Opening（开篇：表明邀请目的） Basic：On behalf of our company, I’m writing to invite you to our new‑product release conference. Sentence Patterns Body（主体：介绍活动时间、地点、内容） Basic：It will be held in ______ on ______. At the conference, you can learn about our latest products. Sentence Patterns Ending（结尾：表达荣幸，期待到来，致谢） Basic：It would be our great honor if you could come. We are looking forward to your arrival. Sentence Patterns 1. Tense：Simple Present 一般现在时（商务邮件常用时态） 2. Fixed phrase：would like to do sth. 想要做某事 3. Formal e‑mail rule：Must write clear Subject for business e‑mail Grammar Focus 4. look forward to doing /look forward to + 名词 5. Preposition：be held on（具体日期）；in（地点） Grammar Focus （1）固定搭配错误 ❌ We would like invite you to our conference. ✅ We would like to invite you to our conference. 说明：would like 后面要加 to do 不定式，不能直接接动词原形。 Common Mistakes （2）格式错误（商务邮件高频失分） ❌ No Subject；Dear Mr Smith. Yours Li Hua ✅ Subject: Invitation to New‑product Release Conference Dear Mr. Smith, Yours, Li Hua Common Mistakes （3）语气口语化（商务文体禁忌） ❌ Please come to our party, it will be fun. ✅ It would be our great honor if you could attend our conference. 说明：商务邀请函要使用正式礼貌书面用语，避免口语化表达。 Common Mistakes 1. Invitation purpose：写明代表公司发出邀请（开篇） 2. Activity basic info：写清活动名称、时间、地点（主体核心） 3. Activity content：简单介绍本次商务活动内容 4. Expectation & thanks：表达荣幸，期待对方出席（结尾） Four key points Subject: Invitation to ____________ Dear ________, On behalf of our company, I’m writing ______ you to our ____________. It will be held in ________ on ________. At the activity, you can ________________. Writing Template It would be our great honor if you could come. We are looking forward to ______ arrival. Yours, Li Hua Writing Template 写作任务：写一篇 80‑120 词商务电子邮件 A Business Invitation E‑mail 提示信息：假定你是公司职员李华 1. 代表公司写邮件，邀请合作方 Mr. Smith 参加新产品发布会 写作大练兵 2. 发布会于 10 月 20 日，在公司会议厅举行 3. 会上可以了解公司最新产品 4. 如能出席将是我方莫大荣幸，期待他的到来；邮件格式完整 写作大练兵 第一步：判断体裁 → formal business e‑mail，务必写 Subject 第二步：提取四要素 Purpose：invite Mr.Smith to new‑product release conference 做题步骤示范 Info：place‑company meeting hall；time‑Oct.20th Content：learn about latest products Expectation：great honor, look forward to his arrival 第三步：套用填空模板，填充要点；检查 would like to do、介词、商务邮件格式 做题步骤示范 Subject: Invitation to New‑product Release Conference Dear Mr. Smith, On behalf of our company, I’m writing to invite you to our new‑product release conference. It will be held in our company meeting hall on Oct.20th. At the conference, you can learn about our latest products. 范文 It would be our great honor if you could come. We are looking forward to your arrival. Yours, Li Hua 范文 1. Words & phrases：商务邀请单词与商务功能短语 2. Sentences：开篇邀请、活动介绍、结尾期待全套商务句型 3. Structure：four‑point writing structure（邀请目的‑活动信息‑活动内容‑期待致谢） 4. Rules：Business e‑mail must have Subject；would like to do；formal polite tone；正确介词 on/in Summary Thank You $