Unit 1 Part 3 Extended reading, Project, Assessment & Further study(同步精炼) （PPT同步课件）-【学而思】2026-2027学年高二英语选择性必修第二册（译林版）

Unit 1 The mass media 第1讲　描述运动的基本概念 Part 3　Extended reading, Project, Assessment & Further study 基础过关练 第1讲　描述运动的基本概念 Ⅰ.单词拼写 1.With her heart beating wildly, the innocent girl opened the delicate gift box and _____________(大声叫) with excitement. 2.________________(广告) use words and pictures to persuade people into buying a product. 3.The previous success of Chang'e 5 has accumulated experience in this regard, which_________ (使增长) our confidence. 4.The shop will give a 10% ___________ as long as you pay in cash. 5.If they use up certain daily necessities, Wilson will drive to the nearest store and ___________ what's needed. 　purchase     　discount     　boosts     　Advertisements     　screamed     第1讲　描述运动的基本概念 Ⅱ.一词多义 A.v.吸收　B.v.理解,掌握　C.v.吸引全部注意力,使专注　D.v.使并入 1.Colourful things can often ______ children easily._______ 解析　句意:颜色鲜艳的东西往往容易吸引孩子们。 2.Plants ______ carbon dioxide from the air._______ 解析　句意:植物从空气中吸收二氧化碳。 3.In fact, most people only ______ about 20 percent of a speaker's message._______ 解析　句意:事实上,大多数人只理解了演讲者信息的20%左右。 4.The gallery ________ the essence (精髓) of the movement into its collection, reflecting the era.______ 解析　句意: 画廊将运动的精髓融入其藏品中,反映了那个时代。 　D     absorbed 　B     absorb 　A     absorb 　C     absorb 第1讲　描述运动的基本概念 Ⅲ.单句语法填空 1.The performers of course sang in Chinese, but the music, exaggerated movements and mime helped get the meanings __________ to the audience. 解析　考查固定短语。句意:表演者当然是用中文演唱的,但音乐、夸张的动作和形体模仿有助于向观 众传达其中的含义。根据“get the meanings”和“to the audience”可知,此处用动词短语“get sth. across to sb.”表示“向某人传达某物”。故填across。 　across     第1讲　描述运动的基本概念 2.Writing a poem that begins with “I remember” is a good way to focus your attention on something real- ly ______________(memory). 解析　考查形容词。设空处作后置定语修饰不定代词something,应用形容词,表示“难忘的”,故填 memorable。 知识辨析 　　形容词作定语修饰名词时,一般放在名词的前面,但修饰someone、something、anyone、anything、 nothing等不定代词时,形容词要后置。 　memorable     第1讲　描述运动的基本概念 3.[2025全国一]As a new unit started, I asked everyone to write a _______________(persuade) piece on a health-related topic of their choice. This time they found the exercise much more interesting. 解析　考查形容词。设空处修饰后面的名词piece(文章),应用形容词形式,persuade的形容词为persua- sive(有说服力的)。句意:当新单元开始时,我让大家就自选的健康相关的主题写一篇有说服力的文 章。这次他们觉得这个练习有趣多了。 　persuasive     第1讲　描述运动的基本概念 4.The old man told many____________ stories to the children, and they listened with ____________, ___________ at the stories now and then. (amuse) 解析　考查形容词和名词。第一空修饰表示物的名词stories,应填形容词amusing。第二空作介词with 的宾语,应用名词,with amusement意为“愉悦地”,故填amusement。第三空前面为逗号,分析句子结构 可知此处作状语,逻辑主语是前面的they,指人,所以应填修饰人的形容词amused,be amused at意为“被 ……逗乐”。 　amused     　amusement     　amusing     第1讲　描述运动的基本概念 5.Public service campaigns have tried a wide range of methods to persuade people_________(put) down their phones when they are behind the wheel. 解析　考查不定式。persuade sb. to do sth.意为“说服某人做某事”,故填to put。 　to put     第1讲　描述运动的基本概念 6.Sometimes great goals can motivate people to work harder and that is ________ we give staff cultural train- ing. 解析　考查表语从句的连接词。 句意:有时候,伟大的目标可以激励人们更加努力地工作,那就是我们 对员工进行文化培训的原因。分析句子结构可知,设空处引导表语从句,前一分句是空后内容的原因, 因此应填why,that's why...表示“那就是……的原因”。 　why     第1讲　描述运动的基本概念 7.[2021新高考Ⅰ]The amazing thing about the spring is that the colder the temperature gets, the___________ (hot) the spring! 解析　考查比较级。此处考查“the+比较级...,the+比较级...”结构,表示“越……就越……”,故填hot 的比较级hotter。 　hotter     第1讲　描述运动的基本概念 8.[2023浙江1月]With the bird in my cupped hand, I looked around to see how she _______________ (get) in. 解析　考查时态。句意:我用手托着那只鸟,环顾四周,想看看它是怎么进来的。get表示的动作发生在 looked around之前,表示“过去的过去”,应用过去完成时,故填had gotten。 　had gotten     第1讲　描述运动的基本概念 Ⅳ.完成句子 1.当她听说汤姆已经在那次事故中丧生时,她呆若木鸡地站在那里,然后突然大哭起来。 When she heard that Tom _______ ________ ______ _______ ___________, she stood rooted to the spot, and then burst out crying.(读后续写—动作描写) 2.If someone throws me a curveball,my friends and I will literally feel angry.(句式升级,倒装) →If someone throws me a curveball, I will literally feel angry, and ______ _______ my friends. 3.我从我自己的经历中得出结论:有志者,事竟成。(一句多译) ①I ______________ _____ _____________ _______ my own experiences that where there is a will, there is a way.(conclusion) ②I ___________ ________ my own experiences that where there is a will, there is a way.(conclude) 　from     　concluded      　conclusion 　　   　a      　drew/reached      　will     　so      　accident     　the      　in      　died      　had      from   第1讲　描述运动的基本概念 能力提升练 第1讲　描述运动的基本概念 Ⅰ.课文语法填空 　　Advertisements, which often use words and pictures to persuade people 　1　(buy) a product or ser- vice, can be found 　2　 we go. A 　3　(success) advertisement will not only make people aware of a product or service, but also create a desire to buy. Based 　4　 the psychology, advertisers have developed ways of persuading people into purchasing their products or services. One of the most common techniques is to create memorable 　5　(slogan), some of which appeal to our emotions. Another technique 　6　(em- ploy) by advertisers is to link their company or product to 　7　 “brand ambassador”. In addition, some advertisements are not so obvious, in which product 　8　(place) is typically used. We take in these market- ing messages 　9　(appear) in films with huge box-office success and TV shows with high ratings without thinking about them too much. 第1讲　描述运动的基本概念 　　 Now,with the more digital and more personalized advertising, we are very likely to receive special dis- counts and promotions targeted 　10　(specifical) at us. 1._________    2.__________    3._____________    4._______    5.__________ 6.___________    7.______    8.____________    9.___________    10._____________ 　specifically     　appearing     　placement     　a     　employed     　slogans     　on     　successful     　wherever     　to buy     第1讲　描述运动的基本概念 解析     1.考查不定式。persuade sb. to do sth.说服某人做某事。故填to buy。 2.考查连词。此处指无论我们去哪里,都能发现广告。wherever意为“无论哪里”。 3.考查形容词。名词advertisement应用形容词修饰。故填successful。 4.考查介词。(be) based on基于……。故填on。 5.考查名词复数。根据本句中的some of which可知,此处应用名词复数。故填slogans。 6.考查过去分词。设空处在句中作后置定语,修饰technique,根据空后的by可知employ与technique之间 是被动关系,应用过去分词。 7.考查冠词。这里指把公司或产品与“品牌大使”联系起来。表示泛指,故填a。 8.考查名词。设空处与product构成名词短语在定语从句中作主语,应用名词placement。product place- ment意为“产品安插,植入式广告”。 第1讲　描述运动的基本概念 9.考查现在分词。设空处在句中作后置定语,动词appear与被修饰词these marketing messages之间是主 动关系,所以用现在分词。故填appearing。 10.考查副词。此处修饰过去分词短语targeted at,应用副词。故填specifically。 第1讲　描述运动的基本概念 Ⅱ.语法填空   [2025江西宜春月考] 　　Miniseries (迷你剧),　1　(feature) episodes (集) from tens of seconds to over 10 minutes, have changed viewing habits in China. Accessible to anyone with a smart device, these short series, 　2　 dif- ferent sorts of plot twists and rapid story development are contained, have quickly gained a large follow- ing. 　　Last year, the market size of China's online short series　3　(be) 37.39 billion yuan, with the market expected to exceed 100 billion yuan by 2027. The online miniseries Unparalleled produced by Fung Culture made 　4　 new record by earning revenue of over 100 million yuan in the eight days following its release. 第1讲　描述运动的基本概念 　　Most online short dramas were adapted from online novels with limited themes, such as unbeat- able heroes or female-perspective romances, but since this year, many producers 　5　(begin) to try more diverse themes, such as suspense and period dramas. 　　At the end of 2023, ReelShort, a short-series application under a company in China, was among the most downloaded entertainment　6　(application) on Apple's App Store in the US. Short dramas are now acknowledged as the “most lucrative track” due to their 　7　(remark) cost-effectiveness. 　　Along with the　8　(constant) rising number of series, miniseries also face an increasing need for strong regulation. While regulatory authorities are actively supervising, it is essential for companies 　9　 (carry) out effective content regulations internally. This is crucial 　10　 achieving a more sustainable and responsible development both at home and overseas. 1.____________    2.________    3.______    4.______    5._____________ 6._______________    7.____________    8.___________    9.___________    10.______ 　to     　to carry     　constantly     　remarkable     　applications     　have begun     　a     　was     　where     　featuring     第1讲　描述运动的基本概念 语篇解读　本文是一篇说明文。每集时长在几十秒到十几分钟的迷你剧已经改变了中国人的观看习 惯,这些短小精悍、情节曲折、故事发展迅速的剧集迅速吸引了大批粉丝。文章对其进行了详细介绍。 【高频词汇】    1.accessible adj.易得到的;易使用的 2.be acknowledged as 被公认为    3.due to 由于,因为    4.essential adj.极其重要的    5.sustainable adj.可 持续的 【差距词汇】    1.twist n.转折    2.exceed v.超过,超出    3.revenue n.收益    4.supervise v.监督   第1讲　描述运动的基本概念 第1讲　描述运动的基本概念 1.考查现在分词。句中已有谓语have changed,因此设空处用非谓语形式,动词feature意为“以……为主 要组成”,和主语Miniseries之间是主动关系,应用现在分词作后置定语。故填featuring。 2.考查定语从句。设空处引导非限制性定语从句,先行词是these short series,表示抽象的地点,关系词在 从句中作地点状语,应用关系副词where,故填where。 3.考查时态和主谓一致。根据时间状语“Last year”可知句子应用一般过去时,主语the market size表 示单数意义,谓语动词应用单数形式。故填was。 4.考查冠词。此处泛指“一项新的纪录”,应用不定冠词修饰,new以辅音音素开头。故填a。 5.考查时态和主谓一致。根据时间状语“since this year”可知此处应用现在完成时,主语producers是 名词复数,谓语动词应用复数形式。故填have begun。 6.考查名词。结合“among the most downloaded entertainment”可知,此处指“下载最多的娱乐应用程 序之一”,应用名词复数形式,故填applications。 第1讲　描述运动的基本概念 7.考查形容词。设空处作定语,修饰名词cost-effectiveness,应填形容词。故填remarkable。 8.考查副词。设空处修饰现在分词rising,应用副词,constantly rising表示“不断上升的”。故填con- stantly。 9.考查不定式。此处考查“it is+adj.+for sb. to do sth.”句型,it是形式主语,不定式是真正的主语。故填 to carry。 10.考查介词。句意:这对实现国内外更加可持续和负责任的发展至关重要。be crucial to doing sth.意 为“对于做某事至关重要”。故填to。 第1讲　描述运动的基本概念 Ⅲ.阅读理解   [2025江苏无锡月考] 　　Embedded (植入的) advertising, or product placement, has been running wild for decades now. It forces itself into our daily lives, yet goes largely unnoticed. It's become so perfectly inescapable that, at the end of the day, you just have to sit back and admire it—or at least accept it. I'm trying to persuade you, of course, to accept embedded advertising. 　　It used to be that embedded advertisements were harmless. They were obvious, but kind of price- less too. These days, however, I have to draw the line when Tom Hanks makes best friends with a brand- name volleyball in Cast Away. Pretty soon the day may come when we won't be able to sit through a Renais- sance-set (文艺复兴背景) film without one of the local serfs (农奴) sporting the latest iPod! 第1讲　描述运动的基本概念 　　Like many others who have no say in this matter, I guess I've just grown mostly apathetic (无动于衷 的) to the obvious brand promotion. It's sad that we sometimes have to judge the worth of most of today's movies and TV shows based on how perfectly they're able to include brands into a storyline. The trick is to at least try to stay optimistic. 　　We can look at The Social Network as an example of how embedded marketing can be destructive or made more pleasant. What could have easily been a two-hour ad for Facebook was instead fashioned into a thematic exploration of the network's impact on its users. The film examines the network's invasiveness and makes us question how it has changed the concept of “connectedness” in the so-called information era. 　　We really have to give credit to this and other modern examples of what I like to think of as “progres- sive product placement”. At least in such cases the attempt is being made to introduce a certain amount of artfulness (巧妙性) where there could have easily been none. Since embedded advertising is obviously here 第1讲　描述运动的基本概念 to stay, I guess I'll have to remain either apathetic or philosophical about it—until I see serfs with iPods. At that point, I'll give up. 1.Why does the author mention “serfs” and “iPod” in paragraph 2? A.To compare two different ads. B.To express his preference for a brand. C.To persuade people to see a new movie. D.To show his dissatisfaction at unreasonable ads. 2.What does the author think of the embedded advertising in The Social Network? A.It is praiseworthy.　　　B.It is questionable. C.It is destructive.　　　D.It is humorous. 第1讲　描述运动的基本概念 3.What can we say about “progressive product placement”? A.It explores artistic themes in films.　　　B.It drives the development of new products. C.It deals with advertisements skillfully.　　　D.It sets a good example in market expansion. 4.Which of the following can be the best title for the text? A.How does product placement work?　　　B.A film review of The Social Network C.Elements you need to make a great film　　　D.Has embedded advertising gone too far? 第1讲　描述运动的基本概念 语篇解读　本文是一篇议论文。文章主要阐述了植入式广告在日常生活中普遍存在,以及它对电影和 电视节目的影响,介绍了作者对这种广告形式的态度变化,并通过例子说明了如何使植入式广告更加容 易接受。 【高频词汇】    1.inescapable adj.不可避免的;逃避不了的 2.admire v.欣赏    3.promotion n.促销活动;广告宣传    4.destructive adj.破坏性的    5.concept n.概念 【熟词生义】    1.sport 熟义:n.体育运动　生义:v.故意显示    2.say 熟义:v.说　生义:n.发言权    3.fash- ion 熟义:n.时尚　生义:v.制作,塑造 【差距词汇】    1.draw the line划清界限;区分 2.invasiveness n.侵袭力    3.progressive adj.逐步的 4.philosophical adj.处乱不惊的 第1讲　描述运动的基本概念 1.D　推理判断题。根据第二段内容可知,作者之前认为植入式广告是无害的,很明显但也有价值,但是 如今在《荒岛余生》中看到汤姆·汉克斯与一个名牌排球成为好朋友时,作者不得不划清界限,转变态 度。接下来作者描述了一种假设的情景:在以文艺复兴为背景的电影中,农奴炫耀着最新的iPod,以此说 明,如果植入的广告不合常理,会让人不满。故选D项。 第1讲　描述运动的基本概念 2.A　推理判断题。根据第四段内容可知,《社交网络》这部电影展示了植入式营销可能具有破坏性, 又可能变得更加令人愉悦。它本来很容易变成脸书的两个小时的广告,却被打造成关于社交网络对其 用户的影响的主题探讨,由此可推知,作者认为这种植入式广告是值得称赞的。故选A项。 3.C　细节理解题。根据题干中的“progressive product placement”可定位到最后一段,根据最后一段 第一句和第二句可知,“渐进式产品植入”尝试采用一些巧妙的方法来处理被植入的广告。故选C 项。 4.D　主旨大意题。通读全文可知,第一段开门见山,点明主题——接受植入式广告。第二、三、四段 介绍了植入式广告在日常生活中普遍存在,以及它对电影和电视节目的影响,作者对植入式广告的态度 变化,并通过例子说明了如何使植入式广告更加可接受。第五段作者表达了对植入式广告的未来的看 法。因此D项“植入式广告是否过度?”适合作为文章的标题。故选D项。 第1讲　描述运动的基本概念 Ⅳ.七选五   [2025江苏南通开学考试] 　　When you create a social networking profile, a photo is almost always required. 　1　 One of the rea- sons is that it says much more about you than you might think, according to a study published in the journal Cyberpsychology,Behavior,and Social Networking. 　　　2　 The factors that shape people's ratings of our attractiveness based on profile photos are complicated—they don't just take things at face value. So what really influences people when making one- self look good? 　　Researchers studied 104 college students by showing them various photos of the same user on a social network. 　3　 One is social cues, which the study's authors defined as personal and social information 第1讲　描述运动的基本概念 about the user that could be gathered from the photo. The other is congruence (一致性), which was mea- sured in terms of the positivity of comments associated with each photo. 　　Photos with social cues that revealed more about the user were rated highly in terms of physical at- tractiveness. 　4　 What's more, the researchers noted, the tone of the comments had more effect than social cues present in the photos on attractiveness ratings. “When other people's comments were incongruent with the self-presentation,” the authors wrote, “participants were less likely to perceive (认为) the profile owner to be more popular than when there was congruence, regardless of the number of social cues present in the profile.” 　　So your profile photos don't necessarily have to be model-like. Photos that show your social relation- ships or hobbies are actually more important for your attractiveness. And if you want to build up a certain image, keep an eye on the comments being left on your social networking profile. 　5　 第1讲　描述运动的基本概念 A.They tested reactions to two factors. B.Choosing the right photo is important. C.A pretty photo may not be enough, the study shows. D.That's because people's comments are most important for your popularity. E.Therefore, attaching a wonderful photo can surely guarantee you a great job. F.Many university students rely on computer software to make their profile photos shine. G.Meanwhile, positive comments led viewers to regard users as more socially attractive. 1.______    2.______    3.______    4.______    5.______ 　D     　G     　A     　C     　B     第1讲　描述运动的基本概念 语篇解读　本文是一篇说明文。在社交网络上建立个人资料时,合适的照片是必需的,但是积极的评论 会让用户更具社交吸引力。 【高频词汇】    1.require v.需要    2.(be) based on 以……为基础    3.complicated adj.复杂的    4.define v. 给……下定义    5.in terms of 就……而言    6.regardless of 不管,无论    7.keep an eye on 留意 【熟词生义】　shape 熟义:n.形状　生义:v.决定(或影响)……的形成 【差距词汇】    1.profile n.简介;形象    2.attractiveness n.吸引力   第1讲　描述运动的基本概念 1.上文提到当你在社交网络上建立个人资料时,照片几乎总是必需的,B项“选择合适的照片很重要” 承接上文,下文对“选择合适的照片很重要”进行解释说明。故选B。 2.下文提到人们看照片不会只看表面。C项“研究表明,一张漂亮的照片可能还不够”与下文逻辑一 致,说明一张漂亮的照片不够,因为人们看照片不会只看表面。前后为因果关系。故选C。 3.上文提到研究人员进行的一项调查,下文“One is...The other is...”提到两点内容,A项“他们测试了 人们对两个因素的反应”中的“They”指代上文的研究人员,“two factors”指代下文的两点内容,承 上启下,符合语境。故选A。 4.上文介绍用户在外表吸引力方面评分很高的原因。G项“与此同时,积极的评论会让浏览者认为用 户更具社交吸引力”介绍用户更具社交吸引力的原因。故选G。 5.上文提到如果你想建立一个特定的形象,留意你的社交网络资料上留下的评论。D项“那是因为人 们的评论对你的受欢迎程度很重要”承接上文,介绍评论对个人的受欢迎程度的重要性。“com- ments”为原词复现。故选D。 第1讲　描述运动的基本概念 Ⅴ.读后续写   [2026安徽蚌埠月考] 　　阅读下面材料,根据其内容和所给段落开头语续写两段,使之构成一篇完整的短文。 　　I could feel the excitement rising in me as I held the beautifully wrapped present in my hands. It was a new laptop(笔记本电脑). I had always envied my friends who were sharing news about “chat rooms” and “e-mail”. Now I was going to experience it. 　　It started out simply enough. I was searching for some information online when I came across a social networking site. Soon I became glued to my new-made online friend. I began to spend more and more time on the Internet. Whenever I was not visiting these social networking sites, I would be going through gossip websites. 第1讲　描述运动的基本概念 　　As time passed, I realized that I was addicted to the Internet. It came to a point where I chose to lock myself in my room, refusing to come out and take part in family discussions. Soon I was spending the early morning on the Internet. Sleep was reduced to naps and my grades at school also began deteriorating(恶化). 　　It was about this time that my parents started voicing their disapproval. I was asked to cut down on my use of the Internet. Yet, however hard I tried, I was unable to pull myself away and unable to focus on my lessons. Then one day, my father took away my laptop. I shouted angrily, but to no effect. That was when I decided to take the big step—to overcome my Internet addiction. 　　注意:续写词数应为150个左右。 One evening I came to Mum's bedroom for a rare heart-to-heart conversation.____________________ _______________________________________________________________________________________ 第1讲　描述运动的基本概念 I promised that I would turn over a new page. _________________________________________________ ______________________________________________________________________________________ ______________________________________________________________________________________ ______________________________________________________________________________________ ______________________________________________________________________________________ ______________________________________________________________________________________ ______________________________________________________________________________________ 第1讲　描述运动的基本概念 写作指导 情节线 情感线 故 事 要 素 时间 现在,不久之后,随着时间的推移,一个晚上 羡慕,高兴(作者) ↓ 被吸引, 上瘾(作者) ↓ 地点 家里 人物 作者,作者的父母 第1讲　描述运动的基本概念 写作指导 情节线 情感线  情节 开端 作者收到新笔记本电脑时,非常高兴。  不能自己 (作者) ↓ 担心的, 反对的(父母) 生气的(作者) ↓ 发展 因接触社交和八卦网站而逐渐网络成瘾,出现拒绝参与家庭活动、熬夜上网、成绩下滑等问题。 高潮 父亲收走电脑后,作者反应激烈,但毫无作用。这时作者决定克服网瘾。 第1讲　描述运动的基本概念 写作指导 情节线 情感线 续 写 方 向 Para. 1 一天晚上,我走进妈妈的卧室,和她进行一次难得的坦诚的交谈。(段首句) 下定决心的(作者) ↓ 作者和 妈妈谈话时, 心情如何?  ↓ 作者改过自新, 感受如何? ↓ 作者的感悟是什么? ①作者和妈妈谈了什么? ②妈妈的反应是什么? 对作者有什么期望? ③作者的感受如何? Para. 2 我承诺会改过自新。(段首句) ①作者怎样改过自新的? ②结果怎么样? ③通过这次经历,作者有什么感悟? 第1讲　描述运动的基本概念 One possible version: One evening I came to Mum's bedroom for a rare heart-to-heart conversation. I apologized to her sincerely for my addiction, telling her that I knew it was eating away at my life and affecting my studies. “I want to stop, even though beating it won't be easy,” I added. She patted my hand gently, her eyes warm with under- standing rather than blame. “Technology is a gift,” she said, “but what matters is using it wisely.” Her words touched my heart deeply, reminding me to strengthen my self-discipline and take responsibility for my actions. I promised that I would turn over a new page. I set strict limits on my Internet use, focused wholeheartedly on my studies, and cherished every moment with my family. Unider my parents' guidance, I managed to use the laptop as a tool for study and meaningful connections—and thus gained a strong sense of achievement. It was through this experience that I realized turning over a new page wasn't just about quitting bad habits; it was about rediscovering what truly matters—family, growth, and self-control. 第1讲　描述运动的基本概念 $