内容正文:
高教社模块1(第三版)
Unit3 Shopping
Unit3 Shopping
part02 Warming up&Listening and Speaking
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Words and Expressions
mall /mɔːl/ n. 商场
online /ˌɒnˈlaɪn/ adv. / adj. 在线(的);联网(的)
stationery /ˈsteɪʃənri/ n. 文具
snack /snæk/ n. 零食
sweater /ˈswetə(r)/ n. 线衣;毛衣
cotton /ˈkɒtn/ n. 棉花;棉布
medium /ˈmiːdiəm/ adj. 中号的;(肉)五分熟的
jeans /dʒiːnz/ n. 牛仔裤
material /məˈtɪəriəl/ n. 材质;材料
size /saɪz/ n. 尺码;大小
silk /sɪlk/ n. 丝绸
customer /ˈkʌstəmə(r)/ n. 顾客
shopping mall 购物商场
online shopping 网购
online store 网店
snake 蛇
small (S)
medium (M)
large (L)
extra large (XL)
trousers/pants裤子
the Silk Road丝绸之路
custom习俗
2
style /staɪl/ n. 款式;风格
tight /taɪt/ adj. 紧身的;紧的
fit /fɪt/ v. (尺寸)合身;适合
edition /ɪˈdɪʃn/ n. 版本
bestselling /ˌbestˈselɪŋ/ adj. 畅销的
review /rɪˈvjuː/ n. / v. 评价;复习
discount /ˈdɪskaʊnt/ n. 折扣
include /ɪnˈkluːd/ v. 包含
explain /ɪkˈspleɪn/ v. 解释
provide /prəˈvaɪd/ v. 提供
compare /kəmˈpeə(r)/ v. 比较
add /æd/ v. 增加
Words and Expressions
out of style 过时
adj. 合适的;健康的 be fit for 适合...
editor 编辑
=go over 复习
20% discount/off
provide sth for sb 提供某物给某人
provide sb with sth 提供某人某物
compare with 与...作比较 compare to 比作
add...to...把...加到... add up加起来 add up to 总计...
3
offer /ˈɒfə(r)/ v. 提供
feature /ˈfiːtʃə(r)/ n. 特色;特征
cart /kɑː(r)t/ n. 购物车;手推车
rating /ˈreɪtɪŋ/ n. 评级
original /əˈrɪdʒənl/ adj. 原来的;起初的
convenience store 便利店
shop assistant 商店店员
fitting room 试衣间
on sale 打折销售;减价出售
pay with 用……支付
payment code 支付码
Words and Expressions
offer sth to sb 提供某物给某人
offer sb sth 提供某人某物
future未来
original price原价
assistant 助理;助手
4
Brainstorm: Where do you usually go for shopping?
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shopping mall
购物商场
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bookstore
书店
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supermarket超市
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street market街头市场
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convenience store便利店
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online store
网店
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Lead in: Lucy wants to buy something on Taobao, let’s see what she wants to buy.
gift
clothes
book
drink
snack
stationery
shoes
fruit
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1. Think and match. 将以下物品与你偏好的购物场所相匹配。
fruits
shoes
stationery
drinks
books
gifts
convenience store
street market
bookstore
shopping mall
online store
supermarket
Where do you usually buy these things?
——I usually buy______in______.
clothes
snacks
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Lucy bought a sweater and a pair of jeans, let’s see some details about them.
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2. Listen, read and match. 将以下句子与其描述的信息类别相匹配。
A. It is a sweater.
B. It is red.
C. It is cotton.
D. It is a medium size.
E. It is a pair of jeans.
F. It is 150 yuan.
type of clothes
price
size
color
material
A E
C
B
D
F
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Lucy met her friend Sam when she went to the supermarket for shopping. What will they talk about?
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C
√
A
B
3. Listen and tick. 听录音,勾选出与对话内容相关性最强的图片。
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1) The man likes blue best.
2) The man got the T-shirt at a mall.
3) The woman also wants a T-shirt.
T
F
T
4. Listen and decide. 再听录音,判断以下说法的正误。
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5. Listen and complete. 再听录音,补全对话中 T 恤衫的吊牌信息。
COMFY T-SHIRT
Material: .
Color: .
Price: .
Size / Small Medium Large
cotton / 100% cotton
Blue
99 yuan
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Script 录音原文
Woman: Hey, that’s a nice T-shirt!
Man: Thanks. I got it last week.
Woman: The color is perfect for you.
Man: Yeah, blue is my favorite.
Woman: It looks soft and comfortable. Is it silk?
Man: No, it’s 100% cotton.
Woman: Nice! I want one for myself.
Man: Sure. I got it online. It’s only 99 yuan.
Woman: Great!
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Lucy came to a clothing store to look for a pair of jeans.
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Watch and answer.
1.What does the woman want to buy?
________________________________.
2.What size is the woman?
________________________________.
3.How much are the jeans?
_______________________________.
4.How will the woman pay ?
_______________________________.
She wants a pair of jeans
Her size is 25
They are 170 yuan
She will pay with the phone
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6. Listen, read and underline. 听录音,跟读并标出与购物相关的语句。
Shop assistant: Hello, how can I help you?
Customer: I’d like a pair of jeans, please.
Shop assistant: How about these ones? They’re very popular.
Customer: I like the style. Can I try them on?
Shop assistant: Of course! What size do you wear?
Customer: 25.
Shop assistant: Here you are. The fitting room is over there.
Customer: I think they’re a bit tight. Do you have a larger size?
Shop assistant: Yes, try this pair.
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6. Listen, read and underline. 听录音,跟读并标出与购物相关的语句。
(5 minutes later)
Customer: Now they fit well. How much are they?
Shop assistant: 170 yuan. They’re on sale.
Customer: Great! I’ll take them. Can I pay with my phone?
Shop assistant: Sure. Please show me your payment code.
Customer: Here.
Shop assistant: Thank you!
v. (尺寸)合身;适合
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Read after the recording
Hello, how can I help you?
I’d like a pair of jeans, please.
How about these ones? They’re very popular.
I like the style. Can I try them on?
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Read after the recording
Hello, how can I help you?
I’d like a pair of jeans, please.
How about these ones? They’re very popular.
I like the style. Can I try them on?
Of course! What size do you wear?
25.
Here you are. The fitting room is over there.
I think they’re a bit tight.
Do you have a larger size?
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Read after the recording
Of course! What size do you wear?
25.
Here you are. The fitting room is over there.
I think they’re a bit tight.
Do you have a larger size?
Yes, try this pair.
Now they fit well. How much are they?
170 yuan. They’re on sale.
Great! I’ll take them. Can I pay with my phone?
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Read after the recording
Yes, try this pair.
Now they fit well. How much are they?
170 yuan. They’re on sale.
Great! I’ll take them. Can I pay with my phone?
Sure. Please show me your payment code.
Here.
Thank you!
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Come to the front and role-play the conversation.
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参考译文
店员: 您好,有什么可以帮您的吗?
顾客: 我想买一条牛仔裤。
店员: 这条怎么样?它非常受欢迎。
顾客: 我喜欢这个款式。我可以试穿吗?
店员: 当然可以。您穿多大码?
顾客: 25 码。
店员: 给您。试衣间在那边。
顾客: 我觉得有点紧。你们有大一号的吗?
店员: 有的。试试这条。
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参考译文
(五分钟后)
顾客: 这条很合身。多少钱?
店员: 170元。现在正打折。
顾客: 太好了!我要了。我可以用手机付款吗?
店员: 当然可以。请出示一下您的付款码。
顾客: 在这里。
店员: 谢谢!
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7. Imitate and practice. 参照活动 6,根据以下信息与同伴练习对话。
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对
话
示
例
A: Hello, how can I help you?
B: I’d like a jacket, please.
A: How about this one? It’s very popular.
B: I like the style. Can I try it on?
A: Of course. What size do you wear?
B: M / Medium.
A: Here you are. The fitting room is over there.
B: I think it’s a bit too big. Do you have a smaller size?
7. Imitate and practice. 模仿活动 6,根据以下信息与同伴练习对话。
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对
话
示
例
A: Yes. Try this one.
B: Now it fits well. How much is it?
A: 180 yuan. It’s on sale.
B: Good. I’ll take it. Can I pay with my phone?
A: Sure. Please show me your payment code.
B: Here.
A: Thank you!
7. Imitate and practice. 模仿活动 6,根据以下信息与同伴练习对话。
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8. Role play.
假设市场营销专业学生在校园运动会期间开展营销实践活动。根据以下海报内
容,与同伴轮流扮演销售人员和顾客并进行对话。
Snacks & Drinks
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对话示例
8. Role play. 假设市场营销专业学生在校园运动会期间开展营销实践活动。
根据以下海报内容,与同伴轮流扮演销售人员和顾客并进行对话。
Shop assistant: Hello, how can I help you?
Customer: I’d like a cup of milk tea and a box of cookies, please.
Shop assistant: Here you are.
Customer: How much are they?
Shop assistant: 19 yuan. They’re on sale.
Customer: Good. I’ll take them. Can I pay with my phone?
Shop assistant: Sure. Please show me your payment code.
Customer: Here.
Shop assistant: Thank you!
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Summary
1.购物商场
2.便利店
3.网店
4.街头市场
5.一双;一条;一对
6.我能为你做些什么?
7.我想要...
8. ...怎么样?
9.试穿
尝试做...
尽力做...
well副词修饰动词 good形容词修饰名词
10.当然
11.试衣间
12.在那儿
13.稍微;有点儿
14.多少钱
多少
15.特价销售
16.我买了。
17.用...付款
18.给某人看某物
19.支付码
shopping mall
convenience store
online store
street market
how/what about (doing)...?
try... on
fitting room
on sale
pay with
show sb. sth
=show sth to sb
payment code
a pair of
How/What can I help you?
Can/May I help you?
I’d like...
I’m looking for...
try doing sth
try to do sth
of course
over there
a bit
how much
how many+可数
how much+不可数
I’ll take it/them.
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Reading
and Writing
38
Monica
关注
120万
Say something…
买买买:How much is it?
爱购物:Dress dress dress
Welcome to my live broadcast room!
剁手:Wow, so beautiful!
小M:I love it!
100 $
Buy
Name
100 $
Buy
Name
Monica is a shopping influencer(带货主播), let’s enter her live broadcast room(直播间) and see what products she is going to sell.
20 $
Buy
Name
20 $
Buy
Name
20 $
Buy
Name
20 $
Buy
Name
sweater
stationery
jeans
books
snacks
gifts
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Do you like shopping online? Why?
I like shopping online because it saves time.
I like shopping online because I can buy things at home at any time.
I like shopping online because I have more choices.
I like shopping online because I can find lower prices.
I like shopping online because I can get more information(信息) about the product.
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9. Think and rank.
将以下网络购物的优势,按照对你的吸引力从大到小进行排序。
You can buy things at home at any time.
It saves time.
You can find lower prices.
You have more choices.
You can get more information about the product.
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When you want to buy something online, what information do you look for?
pictures
price
title
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review
rating
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10. Read and tick.
浏览某购物网站的商品页面,勾选出页面下方最有可能选购该商品的用户。
The Bestselling Dictionary for English Learners in China
by AZ Press
★★★★☆ 511 Customer reviews
¥ 93.00
[Discount: 25% before Nov. 30] [ ¥ 124.00 ]
Good Start English Dictionary 5th Edition
Good Start English Dictionary 5th Edition helps you learn more words and use them better.
.
. .
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10. Read and tick.
浏览某购物网站的商品页面,勾选出页面下方最有可能选购该商品的用户。
.
Good Start English Dictionary 5th Edition
• includes the most important and useful words in English;
• explains words in both Chinese and simple English;
• provides example sentences to show words in use.
Compared to the 4th edition, this new edition
• adds as many as 500 new words;
• has more pictures for easier understanding;
• offers free online word exercises.
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Mary Fisher
Zhang Yuchen
Ella Baker
She works in China.
He is a vocational high school student.
She is an exchange student from the UK.
√
10. Read and tick.
浏览某购物网站的商品页面,勾选出页面下方最有可能选购该商品的用户。
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Good Start English Dictionary 5th Edition helps you learn more words and use them better.
.
The Bestselling Dictionary for English Learners in China
by AZ Press
★★★★☆ 511 Customer reviews
¥ 93.00
[Discount: 25% before Nov. 30] [ ¥ 124.00 ]
Good Start English Dictionary 5th Edition
. .
11. Read and complete.
再次浏览上页商品页面,将以下信息填入页面上的虚线处。
Customer Rating
Price
Original Price
About the Product
Add to Cart
Price
Key Features
Add to Cart
Customer Rating
Original Price
About the Product
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.
Good Start English Dictionary 5th Edition
• includes the most important and useful words in English;
• explains words in both Chinese and simple English;
• provides example sentences to show words in use.
Compared to the 4th edition, this new edition
• adds as many as 500 new words;
• has more pictures for easier understanding;
• offers free online word exercises.
Key Features
11. Read and complete.
再次浏览上页商品页面,将以下信息填入页面上的虚线处。
Price
Key Features
Add to Cart
Customer Rating
Original Price
About the Product
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Skimming: Read the text and answer.
1.What is the product?
2.What’s its name?
31.How much is it now?
4.Is there a discount?
5.Who is it for?
6.How many words are added in the 5th edition?
A dictionary.
Good Start English Dictionary 5th Edition
¥ 93
Yes, there is. It has a 25% discount.
It’s for English Learners in China.
500.
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12. Read and decide. 细读上页商品页面的介绍部分,判断以下说法的正误。
1) The dictionary has a good customer rating.
3) The 5th edition includes 500 more words than the 4th edition.
2) You can buy the dictionary for 124 yuan before November 30.
T
F
T
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《佳启英语词典》( 第五版 ) 帮你学习更多单词并更好地使用它们。
最畅销的针对中国英语学习者的词典
AZ出版社 出版
用户评分 ★★★★☆ 511 条用户评价
价格 ¥ 93.00
[11月30日前七五折] [ 原价 ¥ 124.00 ]
佳启英语词典(第五版)
加入购物车
产品介绍
参考译文
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主要特色 .
《佳启英语词典》(第五版)
• 收录英语中最重要和最有用的词汇;
• 同时用中文和简明英文解释单词;
• 提供例句来展示单词的用法。
与第四版相比,新版本
• 增加多达 500 个新词;
• 配有更多图片,使理解更加容易;
• 提供免费在线词汇练习。
参考译文
Wang Dongbin
★★★★☆ Great dictionary. I love the most. They
show me how to use the words correctly.
Gao Lulu
★★★★★ I like this new edition. It adds more pictures .
. The online are very helpful!
Zhang Qiang
★★★★★ This dictionary is very useful. It explains words not only .
but also in English. It helps me understand them .
than before.
See more reviews >
Customer Reviews
the example sentences
for easier
word exercises
in Chinese
better
understanding
13. Read and write. 浏览并补全以下消费者对词典的评价。
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Summary
1.顾客评级
2.加入购物车
3.原价
4.用英语
5. 两者都
两者都不
三者及以上都
三者及以上都不
6.向某人解释
7.提供某物给某人
customer rating
add to cart
original price
(be) compared to/with
as many as
both...and...
provide sb with sth=provide sth for sb
offer sb sth=offer sth to sb
explain to sb
8.与...比较
compare A to B
compare A with B
9.add...to...
add up
add up to
10.多达
11.不但...而且...
in English
把A比作B
把A与B比较
把...加入...
加起来
总计
neither...nor...
all
none
not only...but also...
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Language Practice
55
比较级最高级
定义
变化方式
句型
总结练习
定义
1.定义
来人呐,把本座的宝贝拿上来!
big
bigger
biggest
1.定义
看谁吃的快!
fast
faster
fastest
1.定义
big--bigger--biggest
fast--faster--fastest
形容词和副词都有原级,比较级,最高级,
原级用于描述(人/事物)自身情况;
比较级进行两者(人/事物)之间的比较;
(比较级前还可以用much,a lot,a little,a bit,even,来修饰,“三多两少一甚至”)
最高级对三者及三者以上(人/事物)之间的比较
定义
变化方式
句型
总结练习
变化方式
①规则变化
构成方法 原级 比较级 最高级
一般单音节词末尾加-er,-est.
tall
taller
tallest
small
smaller
smallest
以不发音的e结尾的单音节词加-r,-st。
nice
nicer
nicest
fine
finer
finest
以辅音字母+y结尾的双音节单词,先把y变为i,再加-er,-est。
early
earlier
earliest
happy
happier
happiest
重读闭音节辅元辅结尾,双写末尾的字母再加-er,-est。
interesting
more interesting
most interesting
thin
thinner
thinnest
部分双音节词或多音节词在原级前加more,most。
important
more important
most important
big
bigger
biggest
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②不规则变化
原级 比较级 最高级
good/well 好的
bad/badly/ill 坏的
old 老的、旧的
many/much 多的
little 少的
far 远的
better
best
worse
worst
older/elder
oldest/eldest
more
most
less
least
farther/further
farthest/furthest
两好三坏老得快,两多一少差得远
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写出形容词副词的比较级与最高级
1.high ___________ ___________
2.wonderful ____________ ___________
3.good _____________ ____________
4.big _____________ ____________
5.fast ___________ ___________
6.badly _____________ ____________
7.clearly _____________ ____________
8.early ___________ ___________
higher
highest
more wonderful
most wonderful
better
best
bigger
biggest
faster
fastest
worse
worst
more clearly
most clearly
earlier
earliest
small smallest
cheaper
longest
busy busiest
happier
healthy
smaller
cheap
cheapest
long
longer
busier
happiest
healthier
healthiest
happy
larger
simple
nice nicest
simpler
simplest
nicer
large
largest
14. Think and complete. 找出以下表格中单词的变化规律,将表格填写完整。
14. Think and complete. 找出以下表格中单词的变化规律,将表格填写完整。
big biggest
hotter
thinnest
popular
useful most useful
least comfortable
bigger
hot
hottest
thin
thinner
less comfortable
comfortable
good / well better
worst
many / much
bad / badly
worse
more
best
most
more / less popular
most / least popular
more useful
定义
变化方式
句型
总结练习
句型
1.原级句型
You are as tall as me.
你和我一样高。
①as+形容词原级+as 表示"……和……一样……"
②not so/as+形容词原级+as “不如...”
2.比较级句型
You are taller than me.
你比我高。
①比较级+than A比B更...
2.比较级句型
China is becoming
stronger and stronger.
中国正变得越来越强大。
②比较级+and+比较级 / more and more+形容词 表示"越来越……
The higher the mountain is,
the cooler the air becomes.
山越高,空气越凉爽。
③the+比较级, the+比较级 表示"越……,就越……
2.比较级句型
2.比较级句型
Which is taller, Peter or Mary?
皮特和玛丽谁更高?
④Which/Who+be+比较级,A or B?
A和B哪一个更...?
He is better than any other student in the class.
He is better than all the other students in the class.
He is the best student in the class.
他比班里其他任何一个学生都好。
⑤比较级+than any other+单数名词
比较级+than the other+复数名词
表示"比其他的任何……都……",用比较级形式来表达最高级含义。
2.比较级句型
3.最高级句型
He is the tallest of these children.
他最高。
①the+最高级+of/in...
表示"...在...内是最...的"
3.最高级句型
Beijing is one of the largest cities in China.
北京是中国最大的城市之一。
② one of the+最高级+复数名词
“最...之一”
3.最高级句型
The Yellow River is the second longest river in China.
黄河是中国第二长河。
③the+序数词+最高级+单数名词
“...是第几最......”
3.最高级句型
Which one is the oldest,Tom, Lingling or Cindy?
汤姆、玲玲和森碟谁年龄更大?
④Which/Who+be+最高级,A, B or C?
哪一个最...?
1) This T-shirt is too big. I need a size.
2) Cotton clothes are usually than silk ones.
3) Saturday is the day of the week for the shopping mall.
4) The writer’s new book is not as as her last one.
5) These shoes are too tight. They are than
those ones.
6) John speaks English than Ben does.
smaller
cheaper
busiest
popular
less comfortable
better
(Answers may vary.)
15. Read and complete. 从上页活动 14 中选择适当的单词补全以下句子。
描述身边的人
三个比较级句子
“A+be/动词+比较级+than+B
“.......比......更......”
三个最高级句子
“A+be+the+最高级+in/of/among+范围
“在......中最......”
short, tall, small, big, old, young, fat, thin, clever, good. bad, beautifui......
16. Look and compare.
浏览以下三款运动鞋的销售信息,参照示例进行对比描述。
Type A is more expensive than Type B.
Type B’s customer rating is the best of the three.
Type C sells as well as Type B.
e.g.
Training Shoes Type Price Customer Rating Pairs Sold
¥300 ★★★☆☆ 890
¥190 ★★★★★ 1,250
¥150 ★★★★☆ 1,250
A
B
C
expensive
cheap
good
bad
well
定义
变化方式
句型
总结练习
总结练习
比较级与最高级
1.定义:形容词和副词都有原级,比较级,最高级
原级用于描述(人/事物)自身情况;
比较级进行两者(人/事物)之间的比较;
最高级对三者及三者以上(人/事物)之间的比较
2.比较级最高级变化规则
(1)一般比较级+er,最高级+est
(2)以e结尾比较级+r,最高级+st
(3)以一个辅音字母结尾的重读闭音节词,双写末尾字母尾加er,最高级在词尾加est
(4)以"辅音字母+y"结尾的词,变y为i,再加-er,-est
(5)少数以er或ow结尾的双音节词,词尾加er,est
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3.句型:
原级:as+原级+as not so/as...as
比较级:比较级+than
比较级+and+比较级
the+比较级, the+比较级/more and more+形容词
Which/Who+be+比较级,A or B?
比较级+than any other+单数名词
比较级+than the other+复数名词
最高级:the+最高级+of/in...
one of the+最高级+复数名词
the+序数词+最高级+单数名词
Which/Who+be+比较级,A, B or C?
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Exercise
1.The Yangtze River is one of _________ in the world.
A.the longest rivers B.the longest river C.longer rivers D.longer river
2.—I think English is as _________ as maths.
—I agree with you.
A.more interesting B.most interesting C.the most interesting D.interesting
3.The weather is becoming________ .
A.hotter and hotter B.more hot and hot
C.hoter and hoter D.more and more hot
4.—Remember this, children.______ careful you are, ______mistakes you will make.
—Yes,Miss Gao.
A.The more;the fewer B.The more;the few
C.The more;the less D.The much;the fewer
A
D
A
A
考点:one of+the+最高级+名词复数 “最...之一”
考点:as+原级+as “和...一样”
考点:比较级+and+比较级 “越来越...”
考点:the+比较级,the+比较级 “越...,越...”
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5.—Which is________ ,the sun,the earth or the moon?
—The sun of course.
A.big B.bigger C.biggest D.the biggest
6.If you keep playing sports every day,your health will be getting ________.
A.good and good B.better and better
C.best and best D.better and best
7.The actress is already 50,but she looks _____ than she really is.
A.young B.more young C.more younger D.much younger
8.—Let’s go shopping at the new mall.
—Why not shop online?It’s ________.
A.expensive B.more expensive C.less expensive D.the most expensive
D
B
D
B
考点:三者及以上比较用最高级
考点:比较级+and+比较级 “越来越...”
考点:比较级+than “比...”
考点:多音节比较级用 more+形容词
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9.______of the two men is my uncle.
A.The tallest B.The taller C.The most tallest D.The more taller
10.Online shopping is becoming_______popular.
A.much and much B.more and more C.many and much D.more and much
11._________you study,_________you'll do the work.
A.The best; the more B.The harder; the better
C.Harder; better D.The better; more
B
B
B
考点:the+比较级+of the two... “两者中较...的一个”
考点:比较级+and+比较级 “越来越...”
考点:the+比较级,the+比较级 “越...,越...”
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Grammar 形容词和副词的比较级与最高级
Do you have a larger size?
It includes the most important and useful words in English.
The new edition adds as many as 500 new words.
The dictionary helps you learn more words and
use them better.
I love the example sentences the most.
1) He wrote many books.
2) Buy two and get one for .
3) The store is selling this sweater at half of its price this week.
4) More and more people begin to enjoy shopping.
5) These shoes don’t fit well. They are too .
17. Choose and complete. 选择合适的形容词补全以下句子。
online
bestselling
tight
original
free
bestselling
free
original
online
tight
18. Choose and complete. 用所给动词的适当形式补全以下句子。
add
fit
offer
compare
pay
1) You can with your phone or in cash.
2) This pair of pants perfectly. I’ll take it.
3) to shopping in stores, shopping online saves time.
4) The shopping mall free gifts to all customers.
5) To buy a product online, you need to it to your
shopping cart first.
Compared
pay
fits
offers
add
Culture Understanding
90
Do you like shopping online?
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What online shopping festivals do you know?
Double Eleven 双十一
The 618 6.18
Double Twelve 双十二
Black Friday 黑色星期五
Cyber Monday 网络星期一
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Let’s get more information about these online shopping festivals!
Cyber Monday 网络星期一
Black Friday 黑色星期五
Double Eleven 双十一
Double Twelve 双十二
the 618 6.18
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Language points
Online Shopping Festivals
Just like real shopping malls, online stores have big sales on special days of the year to attract (吸引) customers. Do you know any of these online shopping festivals?
Black Friday is a famous shopping day. It comes right after Thanksgiving Day in the US. Now it is one of the busiest shopping days of the year in many Western countries, both in stores and online. Another big day for online shoppers in the West is Cyber (网络的) Monday. It is on the Monday after the Thanksgiving weekend.
one of+the+最高级+名词复数 “最...之一”
both...and...既...又...
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In China, Double Eleven is one of the most popular online shopping festivals. The first Double Eleven was on November 11, 2009. Today, it is the biggest online shopping festival in the world. The 618 is the second largest event (要事) for Chinese online shoppers. The mid-year shopping festival started in 2010 and takes place (发生) on June 18 every year.
年中的
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Skimming: Match the main idea of each paragraph.
para1.
para2.
para3.
It introduces Black Friday and Cyber Monday in Western countries.
It introduces Double Eleven and 618 in China.
It introduces the topic of online shopping festivals.
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Skimming
1.What is the passage about?
It’s about online shopping festivals.
2.What online shopping festivals atre mentioned in the text?
Four festivals are mentioned: Black Friday, Cyber Monday, Double Eleven, the 618.
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Culture Understanding
Do you like to shop online during these shopping festivals? Why or why not?
98
参考译文
网络购物节
就像现实中的商场一样,网店在每年一些特殊的日子里也会用大促销来吸引顾客。你知道这些网络购物节吗?
黑色星期五是一个著名的购物日。它紧接在美国的感恩节之后。现在,它是许多西方国家一年中最繁忙的购物日之一,无论是在实体店还是在网上。对西方的网购者而言,另一个重要的日子是网络星期一。它在感恩节周末后的星期一。
在中国,双十一是最受欢迎的网络购物节之一。第一个双十一是在 2009 年11 月 11 日。如今,它是世界上最大的网络购物节。对中国的网购者来说,618 是第二大购物节日。这个年中购物节始于 2010 年,于每年 6 月 18 日举办。
Culture Understanding
99
Group Work
100
Create a web page to sell local specialties.
Situation
网络购物的发展在我国脱贫攻坚和乡村振兴工作中发挥了重要作用。不少地区利用线上渠道促进地方特产(specialties)销售,增加了人民收入,带动了经济发展。
101
Discuss in groups and choose a specialty to sell online. You can choose between the two specialties below or one of the specialties from your hometown.
以小组为单位,讨论并选定一种地方特产在网上销售。你们可以从以下两种特产中选择一种,也可以任选一种自己家乡的特产。
Goji Berries of Ningxia
Original Price: 70 yuan a bag | Discount: 10% off
• The best goji berries come from Ningxia.
• Ningxia has a long history of growing goji berries.
• Goji berries are good for your health because they are
rich in vitamins (维生素).
102
Discuss in groups and choose a specialty to sell online. You can choose between the two specialties below or one of the specialties from your hometown.
以小组为单位,讨论并选定一种地方特产在网上销售。你们可以从以下两种特产中选择一种,也可以任选一种自己家乡的特产。
New Year Paintings (年画) of Zhuxian Town
Original price: 150 yuan a piece | Discount: 25% off
People in the town began to make New Year paintings in the Song Dynasty (宋朝).
The town was one of the first places in China to make New Year paintings.
People use handmade woodblocks (木刻印版) to make the paintings.
103
Find more information about the specialty. Write three or more sentences to describe its key features.
结合已有信息,收集所选特产的更多相关信息,写出至少三个介绍其主要特色的句子。
Feature 1
Feature 2
Feature 3
104
Create a web page to sell the specialty online as a group. You can fill in the web page below or design your own web page.
小组合作,为所选特产创建一个销售网页。你们可以直接补全以下网页,也可以设计自己的网页。
Create a web page to sell the specialty online as a group. You can fill in the web page below or design your own web page.
小组合作,为所选特产创建一个销售网页。你们可以直接补全以下网页,也可以设计自己的网页。
Create a web page to sell the specialty online as a group. You can fill in the web page below or design your own web page.
小组合作,为所选特产创建一个销售网页。你们可以直接补全以下网页,也可以设计自己的网页。
Self-Assessment
108
Think and translate. 翻译以下词语。
1) online .
5) 合身 .
2) material .
3) size .
4) discount .
6) 打折销售 .
7) 特色 .
8) 比较 .
Excellent: 7 or 8
Good: 5 or 6
Need to review: 4
在线(的);联网(的)
材质;材料
尺码;大小
折扣
fit
on sale
feature
compare
109
Read and complete the sentences.
用所给形容词或副词的比较级或最高级补全句子。
1) The customer rating for this phone is (bad) than that one.
3) This is (large) supermarket in our city.
5) Ella likes the red sweater (much) than the blue one.
2) Between the two bags, I’d like the (cheap) one.
6) Zhang Yuchen runs (fast) in his class.
4) Can I try a (big) size?
Excellent: 5 or 6
Good: 3 or 4
Need to review: 2
worse
cheaper
the largest
bigger
more
(the) fastest
110
on sale
online
feature
compare
add
good
Lisa likes to shop 1) for clothes. She visits websites to find clothes 2) . She is a careful shopper. She 3) .the styles of the clothes and looks at their 4) . She only 5) clothes
she really needs to her cart. Lisa thinks this way of shopping is the 6) .
It helps her save money and not waste things.
Read and complete the passage. 用所给单词或词组的适当形式补全短文。
Excellent: 5 or 6
Good: 3 or 4
Need to review: 2
online
on sale
compares
features
adds
best
111
Blues
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