内容正文:
Unit 3
Shopping
Reading & Writing
《英语 基础模块1》(高教版第三版)
1
share ideas on responsible shopping
talk about the features of a product
ask for and give information when shopping
compare different products
write customer reviews
Learning Objectives
2
目
录
CONTENTS
01
Engage
02
Explore
03
Explain
04
Elaborate
05
Evaluate
3
Engage
If you needed to buy an English dictionary and could only take a quick look at the pictures of these two options, which one would you be more likely to choose?
Shopping Decision Challenge
4
Engage
Dictionary A:This one costs 150 yuan, and the explanations inside are quite complex, so it might be hard to understand.
Dictionary B: This one is priced at 93 yuan, it provides explanations in both Chinese and English, and it also includes free online exercises.
Which one do you choose now?
Shopping Decision Challenge
5
Engage
9. Think and rank.
将以下网络购物的优势,按照对你的吸引力从大到小进行排序。
You can buy things at home at any time.
It saves time.
You can find lower prices.
You have more choices.
You can get more information about the product.
6
Engage
Product Name: _________________________
Publisher: _________________________
Current Price: _________________________
Original Price: _________________________
Discount Deadline: _________________________
Number of Customer Reviews: _________________________
Information Detective
Please find and write down the following information from the product page
7
Engage
Product Name: Good Start English Dictionary 5th Edition
产品名称: Good Start English Dictionary 5th Edition
(《良好开端英语词典》第五版)
Publisher: AZ Press出版社: AZ Press
Current Price: 93.00现价: 93.00元
Original Price: 124.00原价: 124.00元
Discount Deadline: Before Nov. 30折扣截止日期: 11月30日前
Number of Customer Reviews: 511客户评价数量: 511条
Information Detective
Please find and write down the following information from the product page
8
Explore
10. Read and tick.
浏览某购物网站的商品页面,勾选出页面下方最有可能选购该商品的用户。
The Bestselling Dictionary for English Learners in China
by AZ Press
★★★★☆ 511 Customer reviews
¥ 93.00
[Discount: 25% before Nov. 30] [ ¥ 124.00 ]
Good Start English Dictionary 5th Edition
Good Start English Dictionary 5th Edition helps you learn more words and use them better.
.
. .
n. 版本
adj. 畅销的
review n. / v. 评价;复习
n. 折扣
9
Explore
10. Read and tick.
浏览某购物网站的商品页面,勾选出页面下方最有可能选购该商品的用户。
.
Good Start English Dictionary 5th Edition
• includes the most important and useful words in English;
• explains words in both Chinese and simple English;
• provides example sentences to show words in use.
Compared to the 4th edition, this new edition
• adds as many as 500 new words;
• has more pictures for easier understanding;
• offers free online word exercises.
adv./ adj. 在线(的);联网(的)
include v. 包含
explain v. 解释
provide v. 提供
compare v. 比较
add v. 增加
offer v. 提供
10
Explore
Mary Fisher
Zhang Yuchen
Ella Baker
She works in China.
He is a vocational high school student.
She is an exchange student from the UK.
√
10. Read and tick.
浏览某购物网站的商品页面,勾选出页面下方最有可能选购该商品的用户。
11
Explore
Good Start English Dictionary 5th Edition helps you learn more words and use them better.
.
The Bestselling Dictionary for English Learners in China
by AZ Press
★★★★☆ 511 Customer reviews
¥ 93.00
[Discount: 25% before Nov. 30] [ ¥ 124.00 ]
Good Start English Dictionary 5th Edition
. .
11. Read and complete.
再次浏览上页商品页面,将以下信息填入页面上的虚线处。
Customer Rating
Price
Original Price
About the Product
Add to Cart
Price
Key Features
Add to Cart
Customer Rating
Original Price
About the Product
12
Explore
Price
Key Features
Add to Cart
Customer Rating
Original Price
About the Product
.
Good Start English Dictionary 5th Edition
• includes the most important and useful words in English;
• explains words in both Chinese and simple English;
• provides example sentences to show words in use.
Compared to the 4th edition, this new edition
• adds as many as 500 new words;
• has more pictures for easier understanding;
• offers free online word exercises.
Key Features
11. Read and complete.
再次浏览上页商品页面,将以下信息填入页面上的虚线处。
13
Explore
功能配对
顾客需求
A. 我能学到最新的词汇,比如"selfie"(自拍)。
B. 即使英语不好,我也能通过中文理解单词意思。
C. 我能看到这个词在真实的句子里怎么用。
D. 做练习不用笔和纸,在网上就能完成。
E. 看到图片能帮我更快地记住和理解单词。
产品特点
1. Explains words in both Chinese and simple English
2. Provides example sentences
3. Adds 500 new words
4. Has more pictures
5. Offers free online exercises
14
Explore
12. Read and decide. 细读上页商品页面的介绍部分,判断以下说法的正误。
1) The dictionary has a good customer rating.
3) The 5th edition includes 500 more words than the 4th edition.
2) You can buy the dictionary for 124 yuan before November 30.
T
F
T
15
Explain
12. Read and decide.
《佳启英语词典》( 第五版 ) 帮你学习更多单词并更好地使用它们。
最畅销的针对中国英语学习者的词典
AZ出版社 出版
用户评分 ★★★★☆ 511 条用户评价
价格 ¥ 93.00
[11月30日前七五折] [ 原价 ¥ 124.00 ]
佳启英语词典(第五版)
加入购物车
产品介绍
参考译文
16
Explain
主要特色 .
《佳启英语词典》(第五版)
• 收录英语中最重要和最有用的词汇;
• 同时用中文和简明英文解释单词;
• 提供例句来展示单词的用法。
与第四版相比,新版本
• 增加多达 500 个新词;
• 配有更多图片,使理解更加容易;
• 提供免费在线词汇练习。
12. Read and decide.
参考译文
17
Explain
Customer Reviews
Wang Dongbin
★★★★☆ Great dictionary. I love the most. They
show me how to use the words correctly.
Gao Lulu
★★★★★ I like this new edition. It adds more pictures .
. The online are very helpful!
Zhang Qiang
★★★★★ This dictionary is very useful. It explains words not only .
but also in English. It helps me understand them .
than before.
See more reviews >
the example sentences
for easier
word exercises
in Chinese
better
understanding
13. Read and write. 浏览并补全以下消费者对词典的评价。
18
Explain
1. bestselling
•发音: [ˌbestˈselɪŋ]
中文意思: adj. 畅销的
• 记忆方法:
拆分:直接看单词结构 `best`(最好的)+ `selling`(销售的)。卖得最好的就是“畅销的”。
• 词义扩展:,如 `bestselling novel`(畅销小说),`bestselling brand`(畅销品牌
19
Explain
2. rating
2. rating
• 发音: [ˈreɪtɪŋ]
• 中文意思:n. 评级;评分;等级
• 记忆方法:
联想:在手机上下载一个新App时,系统会跳出来请你“给它一个5星评分”。
20
Explain
3. discount
• 发音: [ˈdɪskaʊnt] (注意:作动词时也可读作 [dɪsˈkaʊnt])
• 中文意思: n. 折扣
• 记忆方法:
拆分:`dis`(不)+ `count`(计算)。有一部分钱“不计算”在内了,就是打了折扣。
`get a discount`(获得折扣),`discount store`(折扣店)。
21
Explain
4. communication
• 发音: [kəˌmjuːnɪˈkeɪʃn]
• 中文意思:
n. 交流;沟通;通信
• 记忆方法:
词根:词根 `commun` 表示“共同的”。让大家拥有共同的信息,就需要“沟通”。
联想:想象两个人之间有一个对话框,里面充满了单词和符号,这就是在进行 communication。
22
Explain
5. feature
• 发音: [ˈfiːtʃə(r)]
• 中文意思: n. 特点;特色;功能
• 记忆方法:
联想:在购买新手机时,销售人员会向你介绍它的“主要特色和功能”,比如强大的摄像头和长续航。
23
Explain
6. offer
• 发音: [ˈɒfə(r)]
• 中文意思:v./n. 提供;出价;提议
• 词义扩展:
作名词时,可以指 `a job offer`(工作录用通知),`a special offer`(特价优惠)。它核心是表达一种“给予”和“提议”的行为。
24
Explain
7. online
• 发音: [ˌɒnˈlaɪn]
• 中文意思:adj./adv. 在线的(地)
• 记忆方法:
拆分:`on`(在...上)+ `line`(线)。在“线”上就是“在线”。
• 词义扩展:
`online shopping`(网上购物),`online learning`(在线学习)。
25
Elabrate
Roplay角色扮演
情景: 在书店里,一人是推销员,一人是顾客。
角色A (推销员):
任务:向顾客推荐这本词典,介绍它的至少3个优点。
角色B (顾客):
任务:提出至少2个问题,然后决定是否购买并说明理由。
26
Elabrate
对
话
示
例
A: Can I help you?
B: I need an English dictionary.
A: Try this one. It's easy to understand with Chinese and pictures. You can also practice online.
B: Is it for students?
A: Yes, it's very popular.
B: How much is it?
A: It's 93 yuan.
B: Okay, I'll take it.
Roplay角色扮演
27
Summary & Review
Words
1. bestselling
2. rating
3. discount
4. communication
Product Name:
Publisher:
Current Price:
Original Price:
Discount Deadline:
Number of Customer Reviews:
Expression
Evaluate
5. feature
6. offer
7. online
28
第一轮:基础信息关
问题1: 这本词典的名字是什么?是第几版?
答案: Good Start English Dictionary, 5th Edition.
In-class Quiz
Evaluate
29
第一轮:基础信息关
问题2: 它的原价是多少?现在打折多少钱?
答案: Original Price 124.00, Now 93.00.
Evaluate
In-class Quiz
30
第二轮:核心卖点关
问题3: 这本书解释单词时用了哪两种语言?
答案: Chinese and simple English.
Evaluate
In-class Quiz
31
第二轮:核心卖点关
问题4: 和旧版相比,新版增加了多少新单词?
答案: 500 new words.
In-class Quiz
Evaluate
32
第二轮:核心卖点关
问题5: 除了书本,它还提供什么免费的学习资源?
答案: Free online word exercises.
In-class Quiz
Evaluate
33
第三轮:综合判断关(升华)
问题6: 如果一个同学说他‘没钱买词典’,你可以用页面上的哪条信息说服他?
答案: 现在有折扣 / 25% discount before Nov. 30.
In-class Quiz
Evaluate
34
第三轮:综合判断关(升华)
问题7: 如果一个同学说他‘怕看不懂’,你可以用哪条信息打消他的顾虑?
答案: 它用中文和简单的英语解释 / It explains words in both Chinese and simple English.
In-class Quiz
Evaluate
35
Evaluate
Out-of-Class Assessment
制作产品信息卡
Product Information Card
Product Name: _______
Publisher: ___________
Current Price: ________
Original Price: ________
Discount: ____________
Key Features:_________
36
Evaluate
Out-of-Class Assessment
感谢您的观看
THANK YOU !
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60916.37
24111.104
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