【湖南专用】Unit 4 Customer Service（Reading and Writing）-《英语 基础模块3》（高教版2023修订版）《一课一练》（原卷版+解析版）

编写说明：基于中职学生英语知识能力普遍薄弱的学情特点，我们始终坚持“以生为本”的教育理念，深度融合支架式教学理论，深度解读最新的《中等职业学校英语课程标准》，匠心打造了契合职教高考命题特色的《英语 基础模块3》（高教版2023修订版）《一课一练》专辑，专辑共40练。 本卷为《英语 基础模块3》（高教版2023修订版） Unit 4 Customer Service（Reading and Writing）的课后作业。 《英语 基础模块3》（高教版2023修订版） Unit 4 Customer Service 一课一练（18） Reading and Writing 一、阅读理解：根据短文内容，从A、B、C、D四个选项中选出最佳答案（共5小题，每小题1分，共5分） Shopping is not as simple as you may think! There are all sorts of tricks (窍门) at play each time we reach out for that particular brand (品牌) of product on the shelf. Coloring, for example, varies according to what the producers are trying to sell. Health foods are packaged (包装) in greens, yellows or browns because we think of these as healthy colors. Ice cream packets (包装纸) are often blue and expensive goods, like chocolates, are gold or silver. When some kind of pain killer (止疼药) was brought out recently, researchers found that the colors turned the customers off because they made the product look weak and ineffective. Eventually, it came on the market in a dark blue and white package — blue because we think of it as safe, and white as calm. The size of a product can attract a shopper. But quite often a bottle doesn’t contain as much as it appears to. It is believed that the better-known companies spend, on average,70 percent of the total cost of the product itself on packaging! The most successful producers know that it’s not enough to have a good product. The founder of Pear soap, who for 25 years has used pretty little girls to promote (推销) their goods, came to the conclusion: “Any fool can make soap, but it takes a genius (天才) to sell it.” 1．Which of the following may attract a shop per into buying a product according to the text? A．The cost of its package. B．The price of the product. C．The color of its package. D．The brand name of the product. 2．Health foods are packaged in ______ because we think of these as healthy colors. A．greens, yellows or reds B．blue, gold or silver C．greens, yellows or browns D．white, gold or browns 3．According to the passage, shopping is ______ you may think. A．as simple as B．not as simple as C．not as difficult as D．the same as 4．What can we learn from the underlined sentence “Any fool can make soap, but it takes a genius (天才) to sell it.” A．To promote the goods is important. B．A genius can make soap. C．A fool can make soap. D．It’s enough to have a good product. 5．Which of the following will the author probably agree with? A．Ice cream packets are often red. B．The size of a product can’t attract a shopper. C．Quite often a bottle contains as much as it appears to. D．There are all sorts of tricks of product on the shelf. 二、阅读理解与表达：根据短文内容回答下列问题（共5小题，每小题1分，共5分） You Can Choose Your Grandma! Have you heard of Golden Hook? Golden Hook is a group of twenty grandmas and a young man with a clever business idea. They make beautiful, handmade, wool hats and sell them all around the world. You don’t buy Golden Hook hats in a shop. If you want one, you go to their website and choose the style, size and colours you want. Then you look at photos and choose a grandma. The grandma knits (织) the hat by hand just for you. One week later, you get the hat with a special message from the grandma inside. You can see people wearing Golden Hook hats in Paris, London, Tokyo and New York. People love the hats because every hat is different. Golden Hook was started in Paris, by Jeremy Emsellem. In 2005, when he was 19, Jeremy began knitting hats for fun. He wore the hats in class, and other students really liked them. Everyone wanted one! Jeremy made hats for 50 students, but he didn’t have time to make hats for everyone. Then, in 2007, he visited his old aunt and had an idea. His aunt and her friends were all grandmothers. They didn’t have a job and they didn’t look after their children, so they had lots of time. They were really bored. They were also very good at knitting. Jeremy talked to his aunt’s friends. He asked them if they wanted to make his hats. Six of the grandmothers said “Yes”. In 2008, Jeremy started the Golden Hook company and set up the website. In the first year, they only sold 300 hats, but the company expanded quickly. Soon after, in 2010, Golden Hook employed 20 grandmas. Three years later, in 2012, a famous shop introduced the hats to Tokyo – Japanese people loved the grandma’s hats. In the future, Jeremy’s goal is to have Golden Hook Grandmas all over the world. With Golden Hook, everyone wins. The customers get excellent hats. The grandmas get money, and something interesting to do. And Jeremy? Jeremy is 25, and the CEO of an international company. 6．What is Golden Hook? 7．Why do people like Golden Hook hats? 8．What is Paragraph 2 mainly about? 9．What is Jeremy’s future goal? 10．Why does everyone win with Golden Hook? 原创精品资源学科网独家享有版权，侵权必究！ 学科网（北京）股份有限公司 学科网（北京）股份有限公司 $$ 编写说明：基于中职学生英语知识能力普遍薄弱的学情特点，我们始终坚持“以生为本”的教育理念，深度融合支架式教学理论，深度解读最新的《中等职业学校英语课程标准》，匠心打造了契合职教高考命题特色的《英语 基础模块3》（高教版2023修订版）《一课一练》专辑，专辑共40练。 本卷为《英语 基础模块3》（高教版2023修订版） Unit 4 Customer Service（Reading and Writing）的课后作业。 《英语 基础模块3》（高教版2023修订版） Unit 4 Customer Service 一课一练（18） Reading and Writing 一、阅读理解：根据短文内容，从A、B、C、D四个选项中选出最佳答案（共5小题，每小题1分，共5分） Shopping is not as simple as you may think! There are all sorts of tricks (窍门) at play each time we reach out for that particular brand (品牌) of product on the shelf. Coloring, for example, varies according to what the producers are trying to sell. Health foods are packaged (包装) in greens, yellows or browns because we think of these as healthy colors. Ice cream packets (包装纸) are often blue and expensive goods, like chocolates, are gold or silver. When some kind of pain killer (止疼药) was brought out recently, researchers found that the colors turned the customers off because they made the product look weak and ineffective. Eventually, it came on the market in a dark blue and white package — blue because we think of it as safe, and white as calm. The size of a product can attract a shopper. But quite often a bottle doesn’t contain as much as it appears to. It is believed that the better-known companies spend, on average,70 percent of the total cost of the product itself on packaging! The most successful producers know that it’s not enough to have a good product. The founder of Pear soap, who for 25 years has used pretty little girls to promote (推销) their goods, came to the conclusion: “Any fool can make soap, but it takes a genius (天才) to sell it.” 1．Which of the following may attract a shop per into buying a product according to the text? A．The cost of its package. B．The price of the product. C．The color of its package. D．The brand name of the product. 2．Health foods are packaged in ______ because we think of these as healthy colors. A．greens, yellows or reds B．blue, gold or silver C．greens, yellows or browns D．white, gold or browns 3．According to the passage, shopping is ______ you may think. A．as simple as B．not as simple as C．not as difficult as D．the same as 4．What can we learn from the underlined sentence “Any fool can make soap, but it takes a genius (天才) to sell it.” A．To promote the goods is important. B．A genius can make soap. C．A fool can make soap. D．It’s enough to have a good product. 5．Which of the following will the author probably agree with? A．Ice cream packets are often red. B．The size of a product can’t attract a shopper. C．Quite often a bottle contains as much as it appears to. D．There are all sorts of tricks of product on the shelf. 【答案】1．C 2．C 3．B 4．A 5．D 【导语】本文是一篇说明文。文章集中描述了产品的包装对产品销售的影响，包括颜色、大小和推销手段等等。 1．推理判断题。根据第二段信息“Health foods are packaged in greens, yellows or browns because we think of these as healthy colors. (健康食品被包装在绿色，黄色或棕色的棕色中，因为我们认为这些是健康的颜色。)”，可知觉得健康消费者会购买，故包装的颜色会吸引商店购买产品。故选C。 2．细节理解题。根据第二段信息“Health foods are packaged in greens, yellows or browns because we think of these as healthy colors. (健康食品被包装在绿色，黄色或棕色的棕色中，因为我们认为这些是健康的颜色。)”，可知健康食品被包装是绿色，黄色或棕色，因为我们认为这些食品是健康的颜色。故选C。 3．细节理解题。根据第一段信息“Shopping is not as simple as you may think! (购物并不像你想象的那么简单！)”，可知购物并不像你想象的那么简单。故选B。 4．词句猜测题。根据最后一段“Any fool can make soap, but it takes a genius to sell it. (任何傻瓜都可以制作肥皂，但是要出售它却花一个天才。)”，可知要会推广货物，故此句话表示推广货物很重要。故选A。 5．推理判断题。根据第一段信息“There are all sorts of tricks at play each time we reach out for that particular brand of product on the shelf. (每次我们在货架上拿起那个特定品牌的商品时，都有各种各样的诀窍在起作用。)”，可知作者可能同意“There are all sorts of tricks of product on the shelf (货架上有很多产品的把戏)”这一观点。故选D。 二、阅读理解与表达：根据短文内容回答下列问题（共5小题，每小题1分，共5分） You Can Choose Your Grandma! Have you heard of Golden Hook? Golden Hook is a group of twenty grandmas and a young man with a clever business idea. They make beautiful, handmade, wool hats and sell them all around the world. You don’t buy Golden Hook hats in a shop. If you want one, you go to their website and choose the style, size and colours you want. Then you look at photos and choose a grandma. The grandma knits (织) the hat by hand just for you. One week later, you get the hat with a special message from the grandma inside. You can see people wearing Golden Hook hats in Paris, London, Tokyo and New York. People love the hats because every hat is different. Golden Hook was started in Paris, by Jeremy Emsellem. In 2005, when he was 19, Jeremy began knitting hats for fun. He wore the hats in class, and other students really liked them. Everyone wanted one! Jeremy made hats for 50 students, but he didn’t have time to make hats for everyone. Then, in 2007, he visited his old aunt and had an idea. His aunt and her friends were all grandmothers. They didn’t have a job and they didn’t look after their children, so they had lots of time. They were really bored. They were also very good at knitting. Jeremy talked to his aunt’s friends. He asked them if they wanted to make his hats. Six of the grandmothers said “Yes”. In 2008, Jeremy started the Golden Hook company and set up the website. In the first year, they only sold 300 hats, but the company expanded quickly. Soon after, in 2010, Golden Hook employed 20 grandmas. Three years later, in 2012, a famous shop introduced the hats to Tokyo – Japanese people loved the grandma’s hats. In the future, Jeremy’s goal is to have Golden Hook Grandmas all over the world. With Golden Hook, everyone wins. The customers get excellent hats. The grandmas get money, and something interesting to do. And Jeremy? Jeremy is 25, and the CEO of an international company. 6．What is Golden Hook? 7．Why do people like Golden Hook hats? 8．What is Paragraph 2 mainly about? 9．What is Jeremy’s future goal? 10．Why does everyone win with Golden Hook? 【答案】6．Golden Hook is a group of twenty grandmas and a young man with a clever business idea. 7．Because every hat is different. 8．How Golden Hook is started and developed. 9．To have Golden Hook Grandmas all over the world. 10．The customers get excellent hats, the grandmas get money and something interesting to do and Jeremy has become the CEO of an international company. / Everyone gets what they want. 【导语】本文主要讲述了Golden Hook的发展历程。 【详解】 6．根据第一段中“Golden Hook is a group of twenty grandmas and a young man with a clever business idea.”可知，Golden Hook是一个由二十位奶奶和一个有着聪明商业想法的年轻人组成的团队。故填Golden Hook is a group of twenty grandmas and a young man with a clever business idea. 7．根据第一段最后一句“People love the hats because every hat is different.”可知，人们喜欢帽子是因为每顶帽子都不一样。故填Because every hat is different. 8．根据第二段中“Golden Hook was started in Paris, by Jeremy Emsellem. In 2005…Then, in 2007…Soon after, in 2010…Three years later, in 2012…”可知，第二段主要讲述了Golden Hook是如何开始和发展的。故填How Golden Hook is started and developed. 9．根据第二段中最后一句“In the future, Jeremy’s goal is to have Golden Hook Grandmas all over the world.”可知，他的目标是让Golden Hook Grandmas遍及全世界。故填To have Golden Hook Grandmas all over the world. 10．根据最后一段中“The customers get excellent hats. The grandmas get money, and something interesting to do. And Jeremy? Jeremy is 25, and the CEO of an international company.”可知，顾客得到了很棒的帽子，奶奶们找到了有趣的事情去做，并且可以赚钱，25岁的创始人已经是跨国公司的首席执行官，因为他们都得到了自己想要的东西，所以每个人都是赢家。故填The customers get excellent hats, the grandmas get money and something interesting to do and Jeremy has become the CEO of an international company. / Everyone gets what they want. 原创精品资源学科网独家享有版权，侵权必究！ 学科网（北京）股份有限公司 学科网（北京）股份有限公司 $$