3.3 Shopping-Culture Understanding & Group Work (课件）-《英语 基础模块1》(高教版2023修订版）《上好课》

Unit 3 Shopping Culture Understanding & Group Work 中职英语 基础模块1（高教版2023修订版） Less is more. 少即是多。 z 1 Learning objectives To become a responsible shopper and learn to shoulder social responsiblity. To learn words and expressions about online shopping days. To be able to desceribe online shopping and create a web page to sell local specialties. Knowledge objectives Ability objectives C Emotional Objective 2 3. Warming up Culture Understanding Language Points Group Work Summary 03 02 01 04 05 Contents 目录 06 Homework 3 Culture Understanding Part 01 4 Warming up Do you go shopping online on China’s Double Eleven? Why? Double 11 has become the world’s largets online shopping evetnt. Watch the Vedio. 5 Do you know other online or in-sore(店内的) shopping days? Warming up What does the passage tell? Culture understanding It tells some important online shopping days in West and China. The similarities and differences between Online Shopping Days in the West and in China Online Shopping Days Day of the Year Time began Key features In the west the day after ____________ the biggest online shopping day in _________________ _____________ after the Thanksgiving weekend a _______ online shopping day in the west In China one of the___________ online shopping days in China China's ___________ online shopping day 6.18 Cyber Monday Double Eleven Black Friday Thanksgiving the Monday November 11th June 18th since 2019 in 2009 in 2010 the Unite States huge best-known mid-year Culture understanding In recent years, more and more people choose to go shopping on the Internet. [To encourage online shopping], some online stores offer huge discounts on special days of the year, and some of these special days have become big shopping days for people around the world. Online Shopping Days choose to do选择做... 动词不定式作目的状语 鼓励 全世界 互联网正在改变我们购物的方式。在现代历史的大部分时间里，人们去市场、商店和购物中心买他们想要的东西。但是近年来，越来越多的人选择上网购物。为了鼓励网上购物，一些网上商店在一年中的特殊日子提供巨大的折扣，其中一些特殊日子已经成为世界各地人们购物的大日子。 encourage sb. to do sth.鼓励某人做某事 Culture Understanding 课文详解 9 Big Shopping Days in the West One of them is the Black Friday shopping day. It is the day after Thanksgiving. It has long been a big in-store shopping day of the year in Western countries. Since 2019, it has also become the biggest online shopping day in the United States. Cyber Monday is another huge online shopping holiday in the West. It is on the Monday after the Thanksgiving weekend. Online Shopping Days 其中之一就是黑色星期五购物日。它是在感恩节的第一天。长期以来，在西方国家，这一天一直是商店内购物的大日子。自2019年以来，它也成为美国最大的网上购物日。网络星期一是西方另一个巨大的网上购物节日。它是在感恩节周末后的星期一。 西部的购物大日子 黑色星期五购物日 商店内的 网络的 课文详解 10 Double Eleven and 6.18 in China Double Eleven is one of the best-known online shopping days in China. It began in 2009 and is set on November 11th every year. 6.18 is China’s mid-year online shopping event. The first 6.18 was on June 18th, 2010. Today, Double Eleven and 6.18 are two of the largest online shopping days in the world. Online Shopping Days 双十一是中国最著名的网上购物日之一。双十一是中国最著名的网上购物日之一。它始于2009年，设定在每年的11月11日。6.18是中国年中网上购物盛会。第一个6.18是在2010年6月18日。现在，双十一和6.18是世界上最大的两个网上购物日。 中国的双十一和 6.18 one of the 形容词最高级+名词复数“最...之一” 被定于... 年中的 活动，事件 课文详解 Online shopping is very popular in China. What do you think is the reason for that? Deep-Thinking Online shopping 04 02 E-commerce platforms' competition(电商平台的竞争) Cultural and timing empowerment (文化与时机：结合节点, 如光棍节制造消费氛围，增强记忆点。) 05 01 Driving consumption and economic growth (促进消费及经济增长) Policy and technological support (政府和科技的支持：政府鼓励数字经济，推动此类活动助力产业发展) Chaning of consumers' shopping habits(消费者购物习惯的改变：线上购物便捷，省时又省力省钱)。 03 Language Points Part 02 13 知识要点 1. In recent years, more and more people choose to go shopping on the Internet.在最近几年越来越多的人选择在网上购物。 choose v.选择 过去式:chose; 过去分词:chosen; choice n.选择 ① choose to do 选择做某事 ② choose from从……中选出(从多个人或事物中进行选择); ③ make a choice 做出选择 We have plenty of local stores to choose from.我们在本地有不少商店可供选择。 It's hard to make a choice.作出选择很难。 ①There are thousands of books for you to_____________________. ②We shoulbe be allowed to make a ___________by ourselves. choose from choice 知识要点 1. Double Eleven is one of the best-knownonline shopping days in China.“双十一”是中国最著名的网络购物日之一。 “one of + the十形容词最高级十名词复数”意为“最……的……之一” “one of the十形容词最高级十可数名词复数/复数代词”作主语时,谓语动词用单数形式。 One of the most beautiful places inBeijing is the Palace Museum. 北京最美丽的地点之一是故宫博物院 ①The Spring Festival is one of the_______________(important)festivals in China. ②One of the greatest wonders in China ___________the Great Wall. A. are B.am C. be D.is most important D Group Work Part 03 16 Create a web page to sell local specialties. 交通运输和网络购物的发展在我国脱贫攻坚和乡村振兴工作中发挥了重要作用。不少地区利用线上渠道促进特产（specialties）销售，增加了人民收入，带动了经济发展。 Situation 17 讨论并选定一种地方特产在网上销售。你可以从以下两种特产中选择一种，也可以任选一种自己家乡的特产。 Discuss and choose a specialty to sell online. You can choose between the two specialties given or one of the specialties from your hometown. Goji Berries of Ningxia Original Price: 70 yuan / bag | Discount: 10% off Most of the best goji berries are from Ningxia. There is a 500-year history of growing goji berries in Ningxia. Goji berries are good for your health because they are rich in vitamins (维生素). 宁夏枸杞 原价 折扣：九折 在宁夏，种植枸杞的历史有五百年之久 富含 18 讨论并选定一种地方特产在网上销售。你可以从以下两种特产中选择一种，也可以任选一种自己家乡的特产。 Discuss and choose a specialty to sell online. You can choose between the two specialties given or one of the specialties from your hometown. New Year’s Paintings (年画) of Zhuxian Town Original price: 150 yuan / piece | Discount: 25% off People in the town began to make New Year’s paintings in the Song Dynasty (宋朝). The town is one of the first places in China to make New Year’s paintings. People use handmade woodblocks (木刻印版) to make the paintings. 折扣：七五折 这个城镇的人们在宋朝开始制作年画 这个城镇是中国第一个制作年画的地方之一 人们用手工木刻印版来制作年画 19 结合已有信息，收集所选特产的更多相关信息，写出至少四个介绍其主要特色的句子。 Find more information about the specialty. Write at least four sentences to describe its key features. Feature 1 Feature 2 Feature 3 Feature 4 20 为所选特产创建一个销售网页。你可以直接补全以下网页，也可以设计自己的网页。 Create a web page to sell the specialty online. You can fill in the web page below or design your own web page. Word Bank 1. original price ; discount ; freight/ carriage(运费)；key features... 2. be famous for... be good for... be rich in ... It is +adj. + for sb. to ... 21 Use the word cloud to check the words and expressions you have learned. 看词汇云，检查自己对本单元单词及词组的掌握情况。 22 Summary Part 04 23 in-store (商店内的) Cyber (网络的) mid-year (年中的) 1.encourage online shopping 2.offer huge discounts 3. around the world. 4. one of the best-known online shopping days in China. Summary 1.鼓励网上购物 2 .提供巨大的折扣。 3. 在世界各地 4.中国最著名的网上购物日之一。 24 Homework Part 05 25 Homework 1. Recite the words and expressions in this part and take notes of the key language points. 2. Complete the web page to sell the specialty online for your hometown. 26 Thanks ! z 27 Lavf58.20.100 132263.05 $$