内容正文:
Unit 5 Buying and Selling
Lesson 27: Business English
I. Teaching Objectives
By the end of the lesson, students will be able to:
Interpret business - specific English terms (e.g., Buy low, sell high; We’re in the red) from context, aligning with High school entrance examination reading comprehension of specialized language.
Master prepositions in business - English contexts and use them accurately, preparing for High school entrance examination grammar tasks.
Understand the differences between business English and everyday English, supporting High school entrance examination - style language - variation analysis.
Collaborate in groups to research and list business terms in both English and Chinese, enhancing High school entrance examination information - gathering and cross - cultural communication skills.
II. Key Points & Difficulties
Key Points
Business Terms & Meanings:
Buy low, sell high (profit from price differences); We’re in the red (losing money); moving up the ladder (career promotion); beef up (strengthen); fat cat (wealthy, sometimes corrupt); cook the books (financial fraud).
Prepositions in Business Contexts:
Common prepositions: in (red), up (ladder), at (job), by (watching), without (thinking), in (another way).
Difficulties
Grasping metaphorical meanings of business terms (e.g., “in the red” not literal “wearing red”).
Consistently using prepositions correctly in business - related sentences.
Researching and categorizing business terms across languages, ensuring accuracy.
III. Teaching Methods
Task - Based Learning (TBL): Through term - interpretation tasks, preposition practice, and cross - cultural business - term research.
Metaphor Analysis: Unpacking non - literal meanings of business terms to simplify understanding.
Collaborative Learning: Group work for term research, emphasizing peer feedback on accuracy and completeness.
IV. Teaching Aids
CAI (business - term animations, preposition - usage slides, research - guide templates).
Textbook, worksheets, and “Business Term Cards” (with terms and blank spaces for Chinese translations).
V. Teaching Procedures
Step 1: Warm - up – Business English Awareness (5 mins)
Discuss the THINK ABOUT IT questions:
Do you know any business terms in English? (E.g., “I know ‘startup’—a new business.”)
Is business English different from everyday English? How? (E.g., “Yes—has special terms like ‘profit margin’; everyday is simpler.”)
Share: Invite 3–4 students to share. Write down keywords: business terms, everyday English, differences.
Step 2: Pre - reading – Term Prediction & Metaphor Intro (8 mins)
Business Term Preview:
Present terms (e.g., Buy low, sell high; in the red) and ask students to guess meanings.
Explain metaphor: Words used figuratively (e.g., “in the red” → financial loss, not clothing).
Prediction:
Ask: Why do business people use such terms? To sound professional? To simplify complex ideas?
Step 3: Reading – Business Term Interpretation (12 mins)
Complete Let’s Do It! 1 (Find Meanings of Business Terms):
Answers:
Buy low, sell high: Buy at a low price and sell at a high price to make a profit.
We’re in the red this month: The business is losing money.
I am moving up the ladder: Getting a better job or position at work.
I have to beef up my report: Make the report stronger/more impressive.
He’s a fat cat: A wealthy (and often overly powerful) person in business.
They cook the books: Steal money by falsifying company accounts.
Text - Structure Analysis:
Sections: Intro to business - English differences → Term - by - term explanation (metaphors, examples).
Metaphor - to - Literal Link:
Use “Business Term Cards” to connect: “in the red” (red numbers = losses) → literal to metaphorical.
Step 4: Vocabulary & Preposition Practice (10 mins)
Complete Let’s Do It! 3 (Fill in Prepositions):
Answers:
in (woman in red)
up (climb up the ladder)
at (work hard at your job)
by (learn English by watching)
without (saying “yes” without thinking)
in (explain in another way)
Sentence Expansion with Prepositions:
Practice: “In business, moving up the ladder means working hard at your job, learning by doing, and saying ‘no’ without fear.”
Error - correction Practice:
Fix: “Climb on the ladder” → “Climb up the ladder” (preposition accuracy).
Step 5: Group Project – Business Terms in English & Chinese (15 mins)
Task Introduction:
Research Template:
English Business Term
Chinese Equivalent
Meaning Explanation
Buy low, sell high
低买高卖
Profit from price gaps
Guiding Questions:
What common business terms exist in Chinese? (E.g., “开源节流” — increase income, reduce expenses)
How do their meanings compare to English terms?
Group Work:
Students research (using Internet/books), fill in the template, and prepare a 3 - minute presentation. The teacher guides term accuracy (e.g., “cook the books” vs. “做假账”).
Class Sharing:
Groups present terms. Feedback focuses on:
Accuracy of translations and meaning explanations.
Clarity of cross - cultural comparisons.
Step 6: Summary & Homework (5 mins)
Summary:
Recap business terms, prepositions, and cross - cultural term similarities/differences.
Homework:
(1)Write a 6 - sentence paragraph using 3 business terms and 2 prepositions (e.g., “To succeed, ‘buy low, sell high’; work hard at your job, and move up the ladder.”).
(2)Add two more terms to the group’s business - term list, with Chinese translations.
VI. Blackboard Design
Business Terms & Meanings:
English Term
Meaning (Simplified)
Buy low, sell high
Profit from price differences
In the red
Losing money
Moving up the ladder
Career promotion
Key Prepositions:
in, up, at, by, without
Core Message:
“Business English uses metaphors—learn terms to communicate in global trade!”
学科网(北京)股份有限公司
学科网(北京)股份有限公司
$$