Unit 1 Overview of Cross-Border E-Commerce（教案）《跨境电子商务英语》（人民邮电出版社）

教学单元教案设计 授课周次 授课时间 计划学时数 4 教学单元 Unit 1 Overview of Cross-Border E-Commerce 授课方式 √理论课 □实验（实训）课 □上机课 □其他 教学目标 Unit Objectives: · Learn the concept of cross-border e-commerce. · Learn to tell the differences between traditional foreign trade and cross-border e-commerce. · Learn about the current situation of cross-border e-commerce in China. 教学重点及难点 Key points: · the concept of cross-border e-commerce and its related words and expressions · the differences between traditional foreign trade and cross-border e-commerce · the speaking and reading exercises Difficult points: · the differences between traditional foreign trade and cross-border e-commerce, and how to tell them in English · the listening sentences and their practices 教学方法与手段 Teaching methods: · TBLT method (TBLT: Task-based Language Teaching) · cooperative learning method Teaching means: · multimedia is given priority to and supplemented by a small amount of blackboard teaching 教学过程 · Warming-up 1）Get to know some abbreviations related with the concept of CBEC. 2）Write down the Chinese names of some platforms, and give a short introduction to each of them. 3）Learn some words and expressions related with the current situation of CBEC in China. · Listening Listen to the sentences of each part. · Speaking Practice and finish the exercises in the speaking section of each part. · Reading Key points: 1）Learn the way CBEC goes. 2）Learn the methods of selling products abroad. 3）Get to know the situation of CBEC in China. 课外安排 · Homework 1) Go through the supplementary materials and finish the exercises. 2) Search for some main CBEC platforms as the preparation for next unit. 教学反思 可围绕以下几个方面进行小结和反思： 1、 教学目标：是否达到预期的教学效果，学生对知识和技能的掌握是否达到了预期目标。 2、 教学内容：深度和范围对学生是否恰当；与教学目标的贴合度，两者是否相互适应；重点、难点是否把握得当；如何对教材进行加工和取舍更加得当。 3、 教学过程：采取的教学方法和手段是否得当，摸索出了哪些教学规律，有无改革与创新的余地；对教学计划是否严格执行，若有改变，则改变计划的原因是什么，更改后的计划是否更合理有效；课堂教学中临时应变得当的措施，师生思维碰撞产生的好方法、好思路；知识点上有什么发现，组织教学方面有何新招，解决问题的误区有无突破，启迪是否得当，实训是否到位，某些教学思想方法的渗透与应用的过程等等，将教学过程中的亮点和灵感记录下来，在此基础上不断地改进、完善、推陈出新，供以后教学时参考使用。 4、 教学策略：对教学中存在问题有清醒的认识；对教学活动与倡导的理论、行为结果与期望进行比较，明确问题根源；重审教学思想，寻求新策略；检验新思想、新策略、新方案是否更有效，形成新感知，发现新问题，开始新循环。 5、 再教设计：综合以上几个方面，作出小结，对本堂课的得失进行必要的归类与取舍，考虑一下再讲这部分内容时应该如何做，扬长避短、精益求精，写出"再教设计"，逐步提高教学水平。 学科网（北京）股份有限公司 $$