Unit 2 （课件）-《跨境电商实用英语》同步教学（北京出版社）

Unit 2 Cross-border E-commerce Platforms Acquire basic knowledge about main cross-border e-commerce platforms. 1 Learn words and expressions concerning main cross-border e-commerce platforms. 2 Know the platform rules on AliExpress. 3 Learning Objectives After studying this chapter, you are expected to： Learn relative words and expressions. 4 Part 1 Lead-in Part 2 Reading Part 3 Oral Practice Part 4 Comprehensive Tasks Part 5 Supplementary Materials PART ONE Lead-in 返回 PART 1 Lead-in 1. Try to translate these Chinese phrases into English. （1）跨境电商平台 ____________ （6）云计算______________ （2）中国大陆_____________ （7）支付服务 ______________ （3）国际买家______________ （8）竞争对手 ______________ （4）速卖通 ______________ （9）支付宝国际账户______________ （5）国际快递 ______________ （10）一站式的_____________ the mainland of China cross-border e-commerce platform international buyer cloud computing AliExpress international express payment service one-stop competitor Alipay international account PART 1 Lead-in 2.Answer the following questions. Answer: The main difference is that AliExpress is aimed primarily at international buyers and does not allow customers in the mainland of China to buy from the platform. （1）What is the main difference between AliExpress and Taobao? （2）What are the advantages of using AliExpress? Answer: A. The advantage of AliExpress lies in the reasonable platform entrance fee compared with other competitors. B. AliExpress also provides services as one-stop translation of products, products releasing, payment, logistics and other services. C. With the rising popularity of “Alibaba International Station”, coupled with the promotion of related sites from other continents, Google online promotion and other channels, AliExpress wins a steady stream of high-quality flow. 返回 PART TWO Reading 返回 PART 2 Reading Alibaba Group w