Unit 4-Chapter5 (课件）-《跨境电商英语》同步教学（中国人民大学出版社）

Chapter5 Shipment and Delivery Unit 4 On-sale Services of Cross-border E-commerce Acquire basic knowledge about different cross-border logistics methods 1 Use appropriate expressions and communicative skills to reply to customer’s inquiry about logistics and costs 2 Know how to visit the tracking web and get the latest logistic information 3 Learning Goals After studying this chapter, you are expected to： PART ONE Warming-up PART 1 Warming-up Work in group. Look at what the following people say or do and express your own opinions with your group members. Try to relate to your personal experience. A seller said, “I sold a lot of goods out before Christmas. The sudden increase of parcels prevented the post office from having enough time to deal with. At that time the customer was anxiously waiting for the goods. Finally, three of the customers gave a negative comment to me. Thus it can be seen that choosing a good logistics company is especially important.” PART 1 Warming-up B. A buyer complained, “I bought a product online. It is unbelievable that the price of the product is lower than the price of UPS. Free shipping products will be the first choice in my future online shopping”. PART TWO Passage Reading PART 2 Passage Reading For Cross-border E-commerce business, the competitive advantage of a company depends primarily on user-centered customer value. User experience is not only reflected in the quality of products provided by Cross-border E-commerce companies, but also reflected in the offline services, especially the product delivery and distribution services throughout the process. It shows that Cross-border E-commerce must rely on the combination of logistics, business flow and information flow to get better development. The key to the quality of logistics service is reflected in the capacity of logistics operation, and has the driving effect to the customer value. The logistics information is the lifeblood of e-commerce logistics operation, affecti