Unit 1-Chapter 2(课件）-《跨境电商英语》同步教学（中国人民大学出版社）

The Significance of Cross-border E-commerce Chapter 2 Unit 1 Overview of Cross-border E-commerce Acquire basic knowledge about the significance of Cross-border E-commerce 1 Know the advantages and benefits of doing business on Cross-border E-commerce platforms 2 Learn words and expressions concerning talking about above issues in the significance of Cross-border E-commerce 3 Unit Goals After studying this chapter, you are expected to： PART ONE Warming-up PART 1 Warming-up Work in group. Look at what the following people say or do and express your own opinions with your group members. Try to relate to your personal experience. The State Council of China officially announced its plan to establish a “Cross border E-Commerce Comprehensive Pilot Area” in Hangzhou in March 2015, featuring a lot of preferential tax policies and streamlined customs clearance procedures. PART 1 Warming-up B. Li Yansheng, Senior Vice President of Shenzhen 4PX Information Technology said, “Chinese people are earning more and the standard of living is rising, the need and want of overseas high quality, high priced and safe products is increasing. So there are huge demands which prosper the development of international e-commerce.” PART TWO Passage Reading PART 2 Passage Reading The export by way of Cross-border E-commerce has increased by more than 30% year by year from 2015 onwards to promote the export business of many medium-sized, small and micro enterprises. Cross-border E-commerce has been a new growth point of foreign trade. The total scale of the import and export by way of Cross-border E-commerce in China reached RMB 7.6 trillion in 2017, and is expected to rise to RMB 8.8 trillion by 2018. In the context of global sluggish foreign trade and China’s economic downturn, Cross-border E-commerce undertakes the mission of promoting the transformation and upgrading of China's open economy and building new economic growth points. The Significance of Cross-border E-commerce Spe