第2篇 section 2（课件）-《外贸英语函电》同步教学（大连理工大学出版社）

/02 Situation Making Replies to Inquiries Customers, especially potential customers, may have many questions in their inquiries and answering them is often the main contents of the initial negotiation. These customers have no idea about the shop and want to have a general idea about the products, prices, payment methods, logistics and other information concerned. In making the replies, the customer service stuff should provide all the information required as complete and detailed as possible. Background Information 客户的询盘,尤其是潜在客户的询盘通常会包含很多问题，回答这些问题往往是初次磨合时商谈的主要内容，因为新客户对商家完全没有解，希望知道关于商品、价格、付款方式、物流等各类信息，客服人员需要尽可能完整且详细地提供相关信息。 Background Information Specimen Letter 1-Responding to Buyers’ Bargaining Dear friend， Thank you for your interest in our item. We are sorry but we can’t offer you the price you asked for. The price listed has been carefully calculated and leaves us little profit already. So it’s very difficult for us to reduce the price. However, we’d like to offer you some discount on bulk purchases. For instance, if your order is more than 100 pieces, we will give you a discount of 5% or more. Please contact us for any further information. Thanks. Sincerely yours, Task 1 Specimen Letter 1-参考译文 Dear friend， 感谢您对我们的产品感兴趣。 很遗憾，我方不能接受你提出的价格，我们所列的价格都是经过仔细核算的，利润所剩无几，因此很难降价，然而，如果大量购买的话，我们可以给予折扣。例如，数量超过100件，我们可以给5%及以上的折扣。 如果需要了解更多的信息，请联系我们。谢谢。 Task 1 Specimen Letter 2-Replying to Buyer’s Request for a Sample Dear friend, Thank you for your inquiry. I am happy to contact you. The dresses you are interested in are our latest designs for this season. They sell very fast and supply can hardly meet demand. So we are not able to offer you free samples at present. However, we can email you the photos of the dresses and the catalog with the price list so that you can get a better idea about our products. If you have any further questions, please feel free to contact us. Best Regards, Yours, Maggie Task 2 Specimen Letter 2-参考译文 Dear frien