Unit 1 E-shop Description（课件）-《跨境电商英语》同步教学（大连理工大学出版社）

Unit 1 E-shop Description A nation will prosper only when its young people thrive. (From Report to the 20th National Congress of the Communist Party of China) 1 Learning Objectives After studying this chapter, you are expected to: Learn how to greet customers online. Learn how to introduce a cross-border online store. Get familiar with the concept and characteristics of cross-border e-commerce. 2 Part 1 Warming-up Part 3 Speaking Part 4 Reading Part 5 Applied Writing Part 6 Window on China Part 2 Listening 3 Part 1 Warming-up 4 Task 1Match the following English with their Chinese equivalents. A. universal production code 1. 保税区 B. stock keeping unit 2. 质量控制 C. long-term cooperation 3. 交易持续时间 D. quality control 4. 贺卡 E. cross-boarder B2B e-commerce 5. 库存单位 F. cross-boarder retail e-commerce 6. 长期合作 G. free trade zone 7. 通用产品编号 H. greeting card I. transaction duration J. online store 8. 跨境企业对企业电子商务 9. 网上商店 10. 跨境零售电子商务 Warming-up 5 Part 2 Listening 6 A. Listen and repeat. third-party purchase be divided into large-scale orders logistics platform international business activities Listening 7 B. Listen and complete the sentences. According to the type of interaction，the main modes of can be divided into B2B, B2C, C2C and so on. 1. Cross-boarder B2C e-commerce refers to the international business activity of companies in different customs areas, directly selling to customers through e-commerce platforms. 2. Cross-boarder B2B e-commerce refers to the international business activities between companies in . 3. Some cross-boarder e-commerce companies directly the third-party service platform. 4. Cross-boarder e-commerce covers logistics, , capital flow and document flow. 5. There will be large-scale orders on . 6. Nowadays, customers can purchase