unit 8（课件）- 《新商务英语翻译教程》同步教学（清华大学版）

I. Lead-in 2 Learning Objectives 1 II. General picture 3 4 III. Skill in focus IV. Case study 5 1 Learning Objectives In this unit, you will get familiar with the language features of company profiles; grasp the skills in the translation of company profiles. I. Lead-in 2 Translate the following expressions into Chinese. （1）corporation （2）stockholder （3）capital （4）the board of the directors （5）location （6）rank （7）enterprise （8）state-owned （9）individual-owned （10）collective-owned Read the following company profile and answer the question. 　　American Express Company, in business over 140 years, has grown and changed with the times. It started out in the express cargo business and later moved on to a variety of travel-related services. Today, it is becoming well known for its international financial operations. The original company was founded in 1850. It resulted from the merging of three firms involved in the express transport of goods, valuables, and money between the East Coast and the Midwest. By mid-1860s, it had 900 offices in ten states. It also had a major competitor called the Merchants Union Express Company. After several years of cutthroat competitions, the two rivals merged to become the American Merchants Union Express in 1873. Question 你认为以上公司介绍的语言有哪些特点？ （1）通俗易懂 （2）简介规范 （3）符合语言习惯 （4）逻辑性强 （5）紧凑客观 3 II. General picture 公司介绍的语言特点 1．英文公司介绍的语言一般较为简洁、明了，很少采用冗长、陈旧的词汇， 因而读起来朗朗上口。例如： 　　（1）The company will continue to function in all the fields of shipping industry. 　　　　 译文：该公司将继续在船运行业各领域发挥作用。 　　（2）Designed by famous architects, the hotel provides a clean and cozy 　　 　　　　 environment, with an unsophisticated and unique style and complete 　　　　 facilities. 　　　　 译文：酒店内外由名家设计，风格简约、别致，设施齐全，展现的 是一个干净、温馨的住宿环境。 2．英文公司介绍在内容上通常客观得体，不夸大宣传。同时，英文公司介绍 　 内容一般较为平实，用平实的语调表达出企业性质、股东情况、注册资金 等。例如： （1）Headquartered in the Netherlands, Philips employs approximately 118,000 employees in more than 60 countries worldwide. 译文：飞利浦