内容正文:
Unit3 Counter-offer
目录/Content
1
2
3
4
Professional Preparation
Professional Conversation
Reading
Grammar
5
6
Writing
Culture Extension
Unit Objectives
After studying this unit, you are able to:
learn ways of counter-offering
learn useful expressions about counter-offer
practice writing business fax
Unit 3 Counter-offer
3
Professional Conversation
Counter-offer
A: I think you’ve studied our offer for the silk scarf?
B: Yes, Mr. Liu. But I’m afraid that the offer is unacceptable. Your price is
much too expensive.
A: My offer is based on reasonable profit, not on wild speculations.
B: I see. But your prices are really far from being acceptable. I suggest a reduction before we continue our discussion.
A: Well, how much do you mean ? Could you give me a rough idea?
B: In my opinion, a reduction of about 30 percent would be great.
Professional Conversation
5
A: Aha! How can you expect us to make such a large reduction?
B: We won’t let you sell at a loss, especially on such a large order.
A: Well, for the sake of our friendship, we can consider making a
concession by cutting down 15 percent.
B: I’m afraid it’s still a little too high.
A: This is really the best we can do. If you still think it is unacceptable, we should cancel the deal.
B: It seems that there is nothing more we can do but to accept it.
Professional Conversation
6
★Notes
1. counter-offer ['kaʊntər'ɒfər] n. an offer made by someone who has rejected a prior offer 还价;还盘
2. unacceptable [ˌʌnək'septəbl] a. not acceptable 不能接受的
3. reasonable profit 合理利润
4. speculation [ˌspekju'leɪʃn] n. hypothesis that has been formed by speculating or conjecturing (usually with little hard evidence) 推测
5.far from being acceptable 远不能接受,难以接受
6. reduction [rɪ'dʌkʃn] n. making or becoming smaller; the amount taken off in reducing sth. 减少;降低;减价
Professional Conversation
7
★Notes
7.in my opinion 在我看来
8.sell at a loss 亏本出售
9.order [ˈɔ:də(r)] n. a request to