内容正文:
世纪商务英语
综合教程 专业篇I
1
Warm-up
Listening and Speaking
In-depth Reading
Further Reading
Unit8
Practical Writing
Real-Life Practice
Warm-up
Unit8
2
Learning Objectives
In this unit, you are required to:
learn about the strategies of international retailing;
tell what the UK can learn from Chinese retailing;
understand the two reading passages and master the important words and expressions in them;
develop skills in using the absolute construction;
develop skills in writing an informal report;
form a responsible and careful attitude towards work.
08
International Retailing
3
It’s a…
It provides/sells/supplies…
It is founded in/established in…
Warm-up
Unit8
My First Template
(1) WalMart is an American multinational retail corporation founded by Sam Walton in 1962. It is the world’s largest company by revenue – approximately US$480 billion according to the Fortune Global 500 list in 2016.
(2) Taobao was founded by Alibaba Group in 2003, it facilitates consumer-to-consumer (C2C) retail by providing a platform for small businesses and individual entrepreneurs to open online stores that mainly cater to consumers in Chinese-speaking regions and also abroad.
By the fiscal year of 2013, the combined gross merchandise volume (GMV) of it and Tmall.com had exceeded that of eBay and Amazon combined.
Warm-up
Unit8
My First Template
(3) Amazon is an American electronic commerce and cloud computing company that was founded by Jeff Bezos in 1994. It is the largest Internet retailer in the world measured by revenue and market capitalization and second largest after Alibaba Group in terms of total sales.
(4) Macy’s is a department store chain owned by Macy’s Inc. By 2016, it has operated 728 department store locations in the continental U.S., Hawaii, Puerto Rico and Guam. It has conducted the annual Macy’s Thanksgiving Day Parade in New York City since 1924 and has sponsored the city’s annual Fourth of July fireworks display since 1976. In 2015 it was the largest U.S