Unit 4（课件）- 《世纪商务英语阅读教程专业篇I》同步教学（大连理工·2021）

阅读教程　专业篇 世纪商务英语 2 Topic Introduction Reading Skills Practice Comprehensive Reading 3 4 Topic Introduction 　　Distribution channel is the route through which goods are moved from producers to end- users. Some producers sell directly to the final customers, while others use some forms of intermediary like wholesalers or retailers. It covers physical movement of merchandise, which involves transportation, material handling, order processing, storage, inventory control and protective packaging. 5 Task 1: Previewing the Unit Topic Look at the pictures and discuss the following questions. 　　1. Can you recognize the following retail outlets? What are they? Can you name any other retail channels? 　　2. Compare the above shopping models with online shopping. What are the advantages and disadvantages of online shopping? 　　Picture 1: supermarket 　　Picture 2: specialty store 　　Picture 3: shopping mall 　　Other retail channels: discount store; warehouse store; department store; vending machine; etc. 6 Task 2: Previewing Professional Terms 　　In this unit, you may meet some particular terms commonly used when people talk about distribution channels. Now, check the following words and expressions and match them with their meanings. Use a dictionary for help if necessary. h c i e f b a g j d 7 8 Reading Skills Practice 　　In this part, you will meet different types of fragmented reading materials such as a cost controller’s report, a passage, an advertisement, a diagram, etc., which may show you further information about distribution channel and help you practice your reading skills. 9 10 Task 3: Figuring out the Words or Phrases from the Context 　　When reading a passage, we can figure out some missing words from the context. Now read the cost controller’s report above, and try to use the italic phrases after the passage to fill in the blanks. Scan the QR code on the right to get the strategies if you fail to figure out the relevant reading skills. 11 　　1. ________________ were very h