Unit10（课件）-《商务英语》同步教学（上海交通大学出版社）

UNIT 10 How to Make Product Presentations? Learning Objectives How to make product presentations 1 How to launch a product 3 2 How to describe products Teaching Contents Achievement Test 7 Focus on the Topic 1 Vocabulary Study 2 Reading One 3 Task-driven Practice 4 Writing 6 Reading Two 5 Part 1 Focus on the topic Pair Work: Discuss the following questions with your partner. 1. When you make product presentations, what information is usually included? 2. What is the basic structure of product presentations? 3. Do you know the basic ways to describe a product? 4. Do you know how to launch a product? Part 2 Vocabulary study 1. Fill in the blanks with the appropriate words given in the box. (1) Your decision is to our business. (2) The story should act as a warning to other buyers. (3) He presented his idea in at the meeting. (4) The conversation was by the arrival of the taxi. (5) The president was given a reception. Keys critical prospective outline drowned high-profile 5 1. Fill in the blanks with the appropriate words given in the box. (6) It can not be measured money. (7) The of the new product is to focus on house-wives. (8) Each is carefully checked before assembly. (9) Her answer was , and she gave no details. (10) She struggled to her thoughts. in terms of positioning component crisp articulate Keys 2. Match the words with their definitions in the right column. 1 2 3 4 5 6 c f e b d a Keys Part 3 Reading One Reading one Exercises Read for Main Ideas Choose the best answer to complete the sentence according to the passage. The passage tells us how to make a good . A. product description B. product presentation C. impression on the target audience D. formal presentation B Keys Read for Details Write T (