Unit 9 Advertisement 单元课件-2022-2023学年中职英语语文版基础模块下册

Unit 9 英语基础模块（下册） Advertisement Language & Culture Press Advertisement Aims: Language & Culture Press Advertisement Aims: Language & Culture Press Reading: the Great Wall Reading & Speaking Writing Listening Warming up Procedures: Advertisement Language & Culture Press Advertising Warming up Brainstorm – the Advertisement Language & Culture Press Quiz: What is an advertisement used for? Quiz: How can we make an advertisement? Quiz: Where can we make an advertisement? Advertising Warming up Language & Culture Press Advertisements are used to send commercial information about some commodities or services to the public. Advertising Warming up Language & Culture Press Advertising Warming up … bringing products or services to the attention of potential and current customers by means of … Language & Culture Press Advertising Warming up MI -- Xiaomi 小米 国产自主品牌中的佼佼者，以全新营销模式和“为发烧而生”驰名。 Language & Culture Press Advertising Warming up Sending brochures, flyers or mails, showing posters or newspaper ads, make radio, TV or the Internet commercials and so on. Language & Culture Press Advertising Warming up Advertisement Language & Culture Press Fast Reading Read the text fast, and then answer the following questions. Advertising Reading Language & Culture Press Advertising Reading~key 1. What is an ad used for? …to send commercial information about commodities or services to the public. Brochures can contain a great deal of information if designed well. 2. What do brochures contain? Language & Culture Press Advertising Reading 3. Why do we put ad in newspapers ? 4. Who do we make TV commercials? Because most adults read newspapers, so putting ads in newspapers is a common way of advertising. TV commercials are usually very expensive. But it is said that ads on TV have a good effect because TV is becoming more and more popular. Reading~key Language & Culture Press Advertising Reading Reading~key We all know that some ads give false information to mislead